In episode #729, Eric and Neil discuss 7 questions you ought to ask your audience. Tune in to hear what types of questions you should be asking. TIME-STAMPED SHOW NOTES [00:27] Today’s Topic: 7 Questions You Ought to Ask Your Audience [00:50] #1: Tell us all of the topics you are interested in regarding Marketing. [01:30] If you are covering food topics, ask your audience what their diet is based on. [01:45] You want to see who your audience is and how they skew (vegan, meat eaters, etc.). [02:07] #2: What else would you like to see on this page? [02:20] This will help you to understand what your page is lacking from the customer’s POV. [02:36] Under 30 responses is not enough data to make an effective change. [03:10] #3: What are you goals in the next year? [03:18] Use Surveymonkey for long form answers of this nature. Make a word cloud out of your responses. [03:58] #4: What did you think about X? (The product or service they purchased). [04:20] This will help you determine if things are working or if you need to improve. [04:51] #5: Why didn’t you buy? [05:00] There will be a huge contingent of people who didn’t purchase your product or service. This is an opportunity to find out why. [05:47] #6: Ask a question that determines the “pay point” of your audience. [07:14] By asking questions related to a problem, it will help you collect more leads and actionable information. [07:45] #7: Use a tool like TypeForm and send them down a question funnel. [08:07] That’s all for today! [08:10] If you could take two minutes out of your day, we are trying to improve the listening experience for you, so go to Singlegrain.com/survey and help us gain some insight into what matters to our listeners. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related