In episode #655, Eric and Neil discuss how you can market your business at speaking engagements. Tune in to hear if it’s wise to use the hard sell while on stage. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Art of Speaking: How to Market Your Business From a Stage [00:35] Neil has been speaking for over ten years. [00:45] He never joined Toastmasters, he is just naturally outgoing. [01:11] Neil creates his slides, but doesn’t rehearse, because he doesn’t want to sound robotic. [01:55] You have to cater your approach to each audience. [02:12] Anyone can read slides, it takes someone with public speaking abilities to keep an audience engaged. [02:33] Eric and Neil never do a hard sell in their speeches. [02:47] Russell Brunson makes a lot of money from his public speaking engagements. [03:15] He spoke at the 10X conference and made $3 Million because of that event. [03:30] Russell is great at creating the “FOMO” feeling. [04:00] Some conferences want speakers to sell their businesses. [04:55] The hard sell has rubbed people the wrong way. [05:03] Leadpages is a way to get people on your email list. [05:28] Give people a link to your product or get them on your email list. [05:45] Special offers are also a great way to get leads. [06:30] It’s worth it to play the long game. [06:51] That’s all for today! [06:53] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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