Marketing With Laryssa

283 - Hero Images for Jewelry Ecommerce and Digital Marketing

08 Apr 2024

Contributed by Lukas

Episode #283 - "Hero Images for Jewelry Ecommerce and Digital Marketing" Welcome to Episode #283. Today, we're diving into the world of heroes, but no...

282 - Finding the Right Audience for Your Fine Jewelry

01 Apr 2024

Contributed by Lukas

Episode #282 - "Finding the Right Audience for Your Fine Jewelry" Welcome to Episode #282. Today, I want to chat about finding an audience for your fi...

281 - Tactics for Boosting Your Jewelry Ecommerce Performance

25 Mar 2024

Contributed by Lukas

Episode #281 - "Tactics for Boosting Your Jewelry Ecommerce Performance" Welcome to Episode #281. Today, let's dive into a "part two" of last week's d...

280 - Jewelry Marketing Metrics for Ecommerce Goals

18 Mar 2024

Contributed by Lukas

Episode #280 - "Jewelry Marketing Metrics for Ecommerce Goals" Welcome to Episode #280. Today, I'd like to share some strategies to help ease the pres...

279 - Jewelry Storytelling: Get Your Audience to STOP and Pay Attention

11 Mar 2024

Contributed by Lukas

Episode #279 - "Jewelry Storytelling: Get Your Audience to STOP and Pay Attention" Welcome to Episode #279. Today, I'm revisiting the topic of brand s...

278 - The Role of Production in Jewelry Marketing

04 Mar 2024

Contributed by Lukas

Episode #278 - "The Role of Production in Jewelry Marketing" Welcome to Episode #278. Today, I'd like to discuss a common challenge many jewelry busin...

277 - What "Works" in Jewelry Marketing

26 Feb 2024

Contributed by Lukas

Episode #277 - "What 'Works' in Jewelry Marketing" Welcome to Episode #277. Today, I'm diving into the topic of when marketing actually "works". Somet...

276 - How to Roll Out New Jewelry Marketing Ideas

19 Feb 2024

Contributed by Lukas

Episode #276 - "How to Roll Out New Jewelry Marketing Ideas" Welcome to Episode #276. In this episode, I'll delve into the significance of empathizing...

275 - How Your Jewelry Business Can Gain Organic Traffic and Build Trust

12 Feb 2024

Contributed by Lukas

Episode #275 - "How Your Jewelry Business Can Gain Organic Traffic and Build Trust" Welcome to Episode #275. In this episode, I want to talk about why...

274 - 2 Essential Phases of Marketing for Jewelry Businesses

05 Feb 2024

Contributed by Lukas

Episode #274 - "2 Essential Phases of Marketing for Jewelry Businesses" Welcome to Episode #274. In this episode, we're diving into the essential stag...

273 - Email Marketing Design for Jewelry Businesses

29 Jan 2024

Contributed by Lukas

Episode #273 - "Email Marketing Design for Jewelry Businesses" Welcome to Episode #273. In this episode, I want to discuss effective email marketing d...

272 - Email Marketing List Health for Jewelry Businesses

22 Jan 2024

Contributed by Lukas

Episode #272 - "Email Marketing List Health for Jewelry Businesses" Welcome to Episode #272. In this episode, I'm excited to share one of my favorite ...

271 - 3 Unconventional Pricing Strategies For Jewelry Marketing

15 Jan 2024

Contributed by Lukas

Episode #271 - "3 Unconventional Pricing Strategies For Jewelry Marketing" Welcome to Episode #271. As we enter the new year, I'd like to discuss unc...

270 - Do These 3 Things for Jewelry Marketing Success in 2024

08 Jan 2024

Contributed by Lukas

Episode #270 - "Do These 3 Things for Jewelry Marketing Success in 2024" Welcome to Episode #270. I'm excited to share some handy tips and insights to...

BONUS - Happy Holidays! And Two Amazing Opportunities For You!

25 Dec 2023

Contributed by Lukas

Happy holidays and happy new year! I'm taking some time off, but I'll be back with a new episode on January 7th. I hope you get some time to relax and...

269 - Add This to Your 2024 Jewelry Marketing Strategy

18 Dec 2023

Contributed by Lukas

Episode #269 - "Add This to Your 2024 Jewelry Marketing Strategy" Welcome to Episode #269. Today, I want to talk about the power of events for jewelry...

268 - How to Set Jewelry Marketing Goals for 2024

11 Dec 2023

Contributed by Lukas

Episode #268 - "How to Set Jewelry Marketing Goals for 2024" Welcome to Episode #268. Today, I want to encourage you to begin setting goals for 2024, ...

267 - Boost Instagram Engagement for Your Jewelry Brand

04 Dec 2023

Contributed by Lukas

Episode #267 - "Boost Instagram Engagement for Your Jewelry Brand" Welcome to Episode #267. Today, I want to talk about how you can use Instagram as a...

266 - How to Filter and Prioritize Jewelry Marketing Ideas

27 Nov 2023

Contributed by Lukas

Episode #266 - "How to Filter and Prioritize Jewelry Marketing Ideas" Welcome to Episode #266. Today, I want to dive into the process of sifting throu...

BONUS - Happy Thanksgiving From Joy Joya!

20 Nov 2023

Contributed by Lukas

I'm taking a break this week to rest, recharge, and enjoy some pumpkin pie. Let me know in the comments how your BFCM promos go for you!

265 - How (and Why) to Stay Consistent With Jewelry Marketing

13 Nov 2023

Contributed by Lukas

Episode #265 - "How (and Why) to Stay Consistent With Jewelry Marketing" Welcome to Episode #265. Today, I'm eager to chat about the importance of sta...

264 - Uncover the Story for Your Jewelry Brand

06 Nov 2023

Contributed by Lukas

Episode #264 - "Uncover the Story for Your Jewelry Brand" Welcome to Episode #264. Today, we're diving into the importance of storytelling in your jew...

263 - Local Marketing Strategies for Jewelry Brands

30 Oct 2023

Contributed by Lukas

Episode #263 - "Local Marketing Strategies for Jewelry Brands" Welcome to Episode #263. In this episode, we are going to focus on the importance of in...

262 - Getting Curious About Your Jewelry Marketing

23 Oct 2023

Contributed by Lukas

Episode #262 - "Getting Curious About Your Jewelry Marketing" Welcome to Episode #262. A common misconception I've observed among jewelry business own...

261 - Serving Your Customers Through Jewelry Marketing

16 Oct 2023

Contributed by Lukas

Episode #261 - "Serving Your Customers Through Jewelry Marketing" In Episode #261, our discussion will focus on the art of serving your customers - an...

260 - The Power of Surprise in Jewelry Marketing

09 Oct 2023

Contributed by Lukas

Episode #260 - "The Power of Surprise in Jewelry Marketing" In Episode #260, we're diving deep into the art of surprise in jewelry marketing and its p...

259 - Strategies for Marketing Custom Jewelry

02 Oct 2023

Contributed by Lukas

Episode #259 - "Strategies for Marketing Custom Jewelry" In Episode #259, we'll delve into the strategies for marketing custom jewelry. Whether you ha...

258 - The Role of Drops in Your Jewelry Marketing Strategy

25 Sep 2023

Contributed by Lukas

Episode #258 - "The Role of Drops in Your Jewelry Marketing Strategy" In today's Episode #258, we're diving deep into the world of "drops" and how the...

257 - Synergy in Sparkle: Where Merchandising Meets Jewelry Marketing

18 Sep 2023

Contributed by Lukas

Episode #257 - "Synergy in Sparkle: Where Merchandising Meets Jewelry Marketing" In Episode #257 today, we're chatting about how to blend merchandisin...

256 - Jewelry Email Marketing: Diving Into the Welcome Series

11 Sep 2023

Contributed by Lukas

Episode #256 - "Jewelry Email Marketing: Diving Into the Welcome Series" This is Episode #256, and we'll delve into one of my cherished subjects: emai...

255 - How to Know: Is Your Jewelry Instagram Strategy Working?

28 Aug 2023

Contributed by Lukas

Episode #255 - "How to Know: Is Your Jewelry Instagram Strategy Working?" This is Episode #255, and we'll be diving deep into evaluating the impact of...

254 - Practical Email Marketing Tips for Jewelry Brands

21 Aug 2023

Contributed by Lukas

Episode #254 - "Practical Email Marketing Tips for Jewelry Brands" This is Episode #254, and today we're going to be talking about how to review the c...

253 - How to Plan Jewelry Marketing Content - With a Real Jewelry Brand

14 Aug 2023

Contributed by Lukas

Episode #253 - "Introducing the Winner of the Joy Joya Jewelry Marketing Grant" This is Episode #253, and today I'll be giving you an inside look at a...

252 - Introducing the Winner of the Joy Joya Jewelry Marketing Grant

07 Aug 2023

Contributed by Lukas

Episode #252 - "Introducing the Winner of the Joy Joya Jewelry Marketing Grant" This is Episode #252, and today we're setting sail on an exciting new ...

251 - Wrapping Up Jewelry Marketing Jumpstart - What's Next?

31 Jul 2023

Contributed by Lukas

Episode #251 - "Wrapping Up Jewelry Marketing Jumpstart - What's Next?" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/j...

250 - Tips for Using AI Tools in Jewelry Marketing

24 Jul 2023

Contributed by Lukas

Episode #250 - "Tips for Using AI Tools in Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/jump for al...

249 - Improve Your Jewelry Brand's Social Media Presence

17 Jul 2023

Contributed by Lukas

Episode #249 - "Improve Your Jewelry Brand's Social Media Presence" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/jump ...

248 - Tips for Jewelry Marketing on Instagram, Facebook, Pinterest, and TikTok

10 Jul 2023

Contributed by Lukas

Episode #248 - "Tips for Jewelry Marketing on Instagram, Facebook, Pinterest, and TikTok" To learn more about "Jewelry Marketing Jumpstart", visit htt...

BONUS - Sign Up for "Jewelry Marketing Jumpstart" Before Access Ends!

03 Jul 2023

Contributed by Lukas

BONUS EPISODE - "Sign Up for "Jewelry Marketing Jumpstart" Before Access Ends!" Links and Info From This Episode: "Jewelry Marketing Jumpstart" - http...

247 - Overview of Social Media Platforms for Jewelry Marketing

26 Jun 2023

Contributed by Lukas

Episode #247 - "Overview of Social Media Platforms for Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com...

246 - How Jewelry Brands Can Level-Up Their Email Marketing

19 Jun 2023

Contributed by Lukas

Episode #246 - "How Jewelry Brands Can Level-Up Their Email Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/ju...

245 - How to Send a Jewelry Email Campaign, From Planning Through Execution

12 Jun 2023

Contributed by Lukas

Episode #245 - "How to Send a Jewelry Email Campaign, From Planning Through Execution" To learn more about "Jewelry Marketing Jumpstart", visit https:...

244 - 5 Tips: Email Marketing for Jewelry Businesses

05 Jun 2023

Contributed by Lukas

Episode #244 - "5 Tips + Best Practices - Email Marketing for Jewelry Businesses" To learn more about "Jewelry Marketing Jumpstart", visit https://joy...

BONUS - Come to My "Office Hours" at JCK Las Vegas! And Apply for a $12K Grant!

29 May 2023

Contributed by Lukas

BONUS EPISODE - "Come to My "Office Hours" at JCK Las Vegas! And Apply for a $12K Grant!" Links and Info From This Episode: $12K Jewelry Marketing Gra...

243 - Amplifying Your Jewelry Marketing With Content Distribution

22 May 2023

Contributed by Lukas

Episode #243 - "Amplifying Your Jewelry Marketing With Content Distribution" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya....

242 - Delight Your Customers with Jewelry Marketing Content

15 May 2023

Contributed by Lukas

Episode #242 - "Delight Your Customers with Jewelry Marketing Content" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/ju...

241 - Support Your Jewelry Marketing With Content Pillars

08 May 2023

Contributed by Lukas

Episode #241 - "Support Your Jewelry Marketing With Content Pillars" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/jump...

240 - SEO Copywriting for Jewelry Marketing

01 May 2023

Contributed by Lukas

Episode #240 - "SEO Copywriting for Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/jump for all the d...

239 - SEO Content Opportunities and Keyword Research for Jewelry Marketing

24 Apr 2023

Contributed by Lukas

Episode #239 - "SEO Content Opportunities and Keyword Research for Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https:/...

238 - A Beginner's Guide to SEO for Jewelry Marketing Content

17 Apr 2023

Contributed by Lukas

Episode #238 - "A Beginner's Guide to SEO for Jewelry Marketing Content" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/...

237 - Optimize Your Jewelry Marketing With Effective Web Content

10 Apr 2023

Contributed by Lukas

Episode #237 - "Optimize Your Jewelry Marketing With Effective Web Content" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.c...

236 - Transform Your Jewelry Marketing Content Ideas into a Functional Plan

03 Apr 2023

Contributed by Lukas

Episode #236 - "Transform Your Jewelry Marketing Content Ideas into a Functional Plan" To learn more about "Jewelry Marketing Jumpstart", visit http...

235 - Tactics for Generating Jewelry Marketing Content Ideas

27 Mar 2023

Contributed by Lukas

Episode #235 - "Tactics for Generating Jewelry Marketing Content Ideas" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/j...

234 - Create a Winning Content Strategy for Your Jewelry Brand

20 Mar 2023

Contributed by Lukas

Episode #234 - "Create a Winning Content Strategy for Your Jewelry Brand" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com...

233 - Metrics that Matter: KPIs for Jewelry Marketing Success

12 Mar 2023

Contributed by Lukas

Episode #233 - "Metrics that Matter: KPIs for Jewelry Marketing Success" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/...

232 - Drive Jewelry Marketing Success Through Goal-Oriented Content

06 Mar 2023

Contributed by Lukas

Episode #232 - "Drive Jewelry Marketing Success Through Goal-Oriented Content" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoy...

231 - How to Do a Content + Storytelling Audit for Your Jewelry Brand

27 Feb 2023

Contributed by Lukas

Episode #231 - "How to Do a Content + Storytelling Audit for Your Jewelry Brand" To learn more about "Jewelry Marketing Jumpstart", visit https://joyj...

230 - How to Do Competitive Analysis for Jewelry Marketing

20 Feb 2023

Contributed by Lukas

Episode #230 - "How to Do Competitive Analysis for Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/jum...

229 - How to Create Audience Personas for Jewelry Marketing

13 Feb 2023

Contributed by Lukas

Episode #229 - "How to Create Audience Personas for Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/ju...

228 - Leverage the Power of Content in Jewelry Marketing

06 Feb 2023

Contributed by Lukas

Episode #228 - "Leverage the Power of Content in Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/jump ...

227 - Be a Better Storyteller for Your Jewelry Business

30 Jan 2023

Contributed by Lukas

Visit https://joyjoya.com/jump for all the details. In this episode, I'm going to explain to you how you can be a better brand storyteller for your je...

226 - Building a Brand Identity for Jewelry Businesses

23 Jan 2023

Contributed by Lukas

Visit joyjoya.com/jump for all the details. In this episode, I'm talking about branding. What's a brand, really? Why's brand identity so important in ...

225 - Introducing "Jewelry Marketing Jumpstart" for 2023

15 Jan 2023

Contributed by Lukas

Visit joyjoya.com/jump for all the details. In this episode, I'm debuting an exciting new direction for the podcast as well as a new FREE program that...

224 - THE GOLD MINE - Get Comfortable With Change in Jewelry Marketing

11 Jan 2023

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

223 - Do These 3 Things for Jewelry Marketing Success in 2023

09 Jan 2023

Contributed by Lukas

In this episode, I'm going to set you up for success by sharing 3 things you MUST do for jewelry marketing success in 2023 and beyond. Do you struggle...

222 - THE GOLD MINE - What's the "Why" for Your Jewelry Business?

21 Dec 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

221 - The Future of Virtual Jewelry and the Jewelry Metaverse

19 Dec 2022

Contributed by Lukas

In this episode, I share my interview with Zuzana Bastian, co-founder of JEVELS, the first NFT platform dedicated to visual jewelry and accessories de...

220 - THE GOLD MINE - 6 Jewelry Brands With Stand-Out Holiday Marketing

14 Dec 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

219 - Brand Activations and Visual Merchandising for Jewelry Businesses

12 Dec 2022

Contributed by Lukas

In this episode, I share my interview with Emma Morgan, the founder of Emma Morgan Creative, a conceptual and strategic boutique design studio based i...

218 - THE GOLD MINE - What Excites Me About Jewelry in 2023

07 Dec 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

217 - 5 Jewelry Marketing Predictions for 2023

05 Dec 2022

Contributed by Lukas

In this episode, I share my 5 jewelry marketing predictions for 2023. What should you be anticipating in the new year? How can you shift and adjust yo...

216 - THE GOLD MINE - 3 Tips for Staying Productive With Jewelry Marketing

30 Nov 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

215 - Drive More Traffic to Your Jewelry Website With This SEO Crash Course

28 Nov 2022

Contributed by Lukas

In this episode, I share my interview with Alanna Brannigan, an SEO expert who places great emphasis on strategic content creation. Alanna's the found...

BONUS - Win $400 in Prizes...and Some Announcements!

21 Nov 2022

Contributed by Lukas

Do you want to enter to win $400 worth in prizes? All you have to do is write a review of this podcast on Apple Podcasts and send a screenshot to @joy...

214 - THE GOLD MINE - Maintaining Confidence in Jewelry Marketing

16 Nov 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

213 - 5 Biggest Missed Opportunities in Jewelry Marketing

14 Nov 2022

Contributed by Lukas

In this episode, I share 5 of the biggest missed opportunities in jewelry marketing, so you can start planning for 2023 and seize the chance to stand ...

212 - THE GOLD MINE - Your Brain Is Sabotaging Your Marketing

09 Nov 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

211 - Mark Smelzer on Community in the Jewelry Industry

07 Nov 2022

Contributed by Lukas

In this episode, I share my interview with Mark Smelzer, the former publisher of JCK and the current Chief Content Executive at Jewelers Mutual Group....

210 - THE GOLD MINE - Must-Haves for Jewelry Customer Experience

02 Nov 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

209 - 5 Tips for Engaging Past Customers for Holiday Sales Success

31 Oct 2022

Contributed by Lukas

In this episode, I share 5 tips for engaging past customers to give yourself the best chance at sales success during the holiday season. Of course, yo...

208 - THE GOLD MINE - The Role of Gratitude in Jewelry Marketing

26 Oct 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

207 - Tips for Jewelry Customer Experience With Paul Rutter

24 Oct 2022

Contributed by Lukas

In this episode, I share my interview with Paul Rutter, a celebrated customer experience expert who's been recognized by USA Today, ABC, NBC, MarketWa...

206 - THE GOLD MINE - Is Jewelry PR Worth the Investment and Effort?

19 Oct 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

205 - Top 5 Jewelry Marketing Trends for Holiday 2022

17 Oct 2022

Contributed by Lukas

In this episode, I'll be sharing the top five holiday marketing trends I've been seeing so far for 2022. At this point in the game, you should already...

204 - THE GOLD MINE - The Role of Luck in Jewelry Marketing

12 Oct 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

203 - Interview With Photographer and Branding Expert Janzen Riley Tew

10 Oct 2022

Contributed by Lukas

In this episode, I share my interview with a fascinating and creative woman who I met at this year's JCK Las Vegas, when I participated with her on a ...

202 - THE GOLD MINE - Should You Be an Early Adopter?

05 Oct 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

201 - When to Adopt a New Social Media Marketing Platform

03 Oct 2022

Contributed by Lukas

In this episode, I answer the question, "How can you tell whether a new or new-ish social media platform is right for your jewelry business?" I've had...

200 - THE GOLD MINE - Happy Two-Year Anniversary of "Jewelry Marketing Joy"

28 Sep 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

199 - Interview With Leo Plebani, Ecommerce Customer Retention Expert

26 Sep 2022

Contributed by Lukas

In this episode, I share Leo Plebani, an ecommerce marketing expert who specializes in customer retention. Leo first entered the world of ecommerce wh...

198 - THE GOLD MINE - Is the Jewelry Market "Oversaturated"?

21 Sep 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

197 - 5 Direct Mail Marketing Ideas for Jewelry Brands

19 Sep 2022

Contributed by Lukas

In this episode, I share the best opportunities in direct mail marketing for jewelry brands today.  Some people consider direct mail to be a more "tr...

196 - THE GOLD MINE - Introducing the "Success With Jewelry" Community

14 Sep 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

195 - Interview With Tammy Cohen, Jewelry Branding Specialist

12 Sep 2022

Contributed by Lukas

In this episode, I share my interview with Tammy Cohen, a knowledgeable, passionate, and vibrant woman who has been partnering with top-tier corporate...

TRAILER - Welcome to the Joy Joya Podcast

09 Sep 2022

Contributed by Lukas

Welcome to the Joy Joya Podcast. If you're a jewelry industry entrepreneur or professional who's ready to start thinking differently about business de...

194 - THE GOLD MINE - 3 Tips to Maintain Focus in Jewelry Marketing

07 Sep 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

193 - 5 Out-of-the-Box Tips for Holiday Jewelry Sales Success

05 Sep 2022

Contributed by Lukas

In this episode, I share my 5 out-of-the-box tips for your best holiday ever. I have a few other episodes about holiday planning and marketing, #97 an...

192 - THE GOLD MINE - Let's Stop Referring to Women in Jewelry as "Girls"

31 Aug 2022

Contributed by Lukas

You're checking out a weekly segment of this podcast called "THE GOLD MINE", which is a more intimate, personal, and brief take from me about a topic ...

191 - Interview With Reena Ahluwalia - Artist, Jewelry Designer, and Innovator

29 Aug 2022

Contributed by Lukas

In this episode, I share my interview with Reena Ahluwalia. Recognized as one of the Top Masters of design and art in Canada, Reena Ahluwalia is an aw...

190 - THE GOLD MINE - 3 Common Jewelry Marketing Strategy Issues

24 Aug 2022

Contributed by Lukas

This episode is all about the three most common "big picture", marketing strategy-related issues I see with jewelry brands today. I want to personally...