David Novak was the Former YUM brands CEO with over 45,000 restaurants in 135 different countries, while employing over 1 million people. He was also recognized as the 2012 CEO of the year. David has developed leaders at all ages through his family’s Lift-a-Life Foundation, Lead4Change, Global Game Changers and his Leadership Institute. He is also the author 3 books- including O GREAT ONE! A Little Story About the Awesome Power of Recognition. His Podcast is titled: How Leaders Lead 3:16 Shooting his age in golf. 6:11 Learning how to size people up. 10: 25 “You’re a really good marketing guy.” 15:30 Changing culture through rubber chickens, cheese heads, and teeth. 21:33 Why people leave companies. 24:42 The most powerful phrase. 27:55 Nice and tough. 29:41 Ingredients for growth and defining reality. 33:39 Growing or swelling. 36:37 The hot shot exercise. 39:48 Top 100 marketing failures of the United States. 46:33 More wins than losses. 48:11 The thing about cancer. 52:07 The 3x5 card exercise. 55:33 Developing a pipeline of leaders. Download The Best Mental Toughness Quotes That Will Make You BETTER TEXT DRROBBELL to 33444 If you enjoyed this episode on Mental Toughness, please subscribe and leave a review! Dr. Rob Bell drrobbell.com

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