Did the World Cup Deliver an Economic Boom? & Christopher Nolan Becomes Hollywood’s Biggest Brand
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What is the main topic discussed in this episode?
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Good morning, Brew Daily Show. I'm Neil Freiman. And I'm Toby Howell. Today, the World Cup is over. Besides Spain, who are the other winners?
Then Christopher Nolan is a one-man Hollywood franchise. It's Monday, July 20th. Let's ride. Let's ride.
Good morning. Hope you all had a great weekend. How long do you think running like your life depended on it? Would it take you to run a mile? 10 minutes? 7? 6? For Josh Kerr, it's 3 minutes and 42.66 seconds. On Saturday, the British runner broke the 27-year-old world record for the distance by less than one second. And he called the shot. Back in March, Kerr publicly declared his attempt to break the world record with Project 222, which is the number of seconds he would need to break the record. Then after training all spring in Albuquerque, New Mexico, he pulled it off, running at an average of 16 miles per hour over a mile.
Man, remember when breaking the four-minute mile was thought to be physiologically impossible? But yeah, that's 16.2 miles per hour for the entire race. To put that into context, just go to your gym, fire up the treadmill. It doesn't even go that fast. Most trims max out at around 13 miles an hour because it's too dangerous to have a setting that high. There's two reasons he was able to do this. One, he spent four months preparing. He's a world-class athlete. But two... Brooks, his sponsor designed shoes specifically for him that made it feel like he was running downhill. I was reading into the technology. Kerr is a bigger runner for, you know, middle distance. And the Brooks team was like, he generates so much ground force.
We made the stiffest shoe ever with a carbon fiber plate. And that is what helped him set this record. But with that in mind, I want to shout out the man who lost the record, Hisham El-Garouj. who said it way back in 1999, no super shoes, no pacing lights, just good old-fashioned running. It took 27 years of advancing its shoe tech and training techniques to take off 0.47 seconds. So both of them are legends, but shout out Hisham El-Garouj.
All right, I want to know, our listeners want to know, Toby, what is your fastest mile time ever?
I've tossed a 447 at them. That was back in sophomore year of high school. It is completely pedestrian in the grand scheme of things, but at the time, breaking five was a big deal for me. And you know what? Let's give it another go sometime soon.
And now a word from our sponsor, Anthropic. Toby, it's time we handle some hard questions head on. Yeah, like why Europeans hate ice cubes. No, like will AI take my job or how do I even know when to trust it?
I don't have an answer for you on that, but I do know you're not alone. Those are real questions from real people. Anthropic, the public benefit corporation behind Claude, heard them over and over in more than 120,000 interviews about people's hopes and fears around AI.
Anthropic's not trying to gloss over these tough questions because their goal is to make sure AI actually works out well for people.
They publish real research on these kinds of questions, even when it's uncomfortable.
So if you've got your own hard questions about AI, and let's be honest, who doesn't, head to claude.ai.mbd to submit it to Anthropic and explore how they are answering them. That's C-L-A-U-D-E dot A-I slash M-B-D. You know what? Let's kick things off with Winners of the Weekend, the segment where Toby and I pick two things that had a better weekend than Argos learning his master had come home. I won the pre-show rowing competition, so I get to go first. And my winner is the World Cup, which did its job of distracting us from the world's problems for a nearly six-week span this summer.
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Chapters
3 chapters
1
What is the main topic discussed in this episode?
0:01–16:12
2
How did the 2026 World Cup affect local consumer spending and which host cities benefited most?
16:12–23:51
3
What measurable economic impact did the World Cup generate for the U.S. (consumer spending, hotel rates, beer & betting)?
23:51–30:13
Speakers
3 identifiedMore from Morning Brew Daily
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