In this episode, Fiona discusses the importance of repurposing content to save time and effort for small business owners who struggle to create new content regularly. Fiona shares examples of repurposing content and emphasizes the need to have a clear understanding of business-as-usual content and content pillars for effective repurposing. Tune in!You'll Learn How To:The importance of repurposing content to save time and effortThe misconception that followers remember all of our content and the value of repurposing similar contentA personal example of repurposing old emails to create new content during a health crisisHow to use business-as-usual content and content pillars to manage the volume of content needed for a business.Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist Special thanks to our sponsor, Vanta AI. Get $1000 off at vanta.com/mydailybusiness Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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