Business strategist and bestselling author Seth Godin joins Fiona Killackey to explore the power of agency, creativity, and professional consistency in today's AI-driven world. In this compelling conversation, Seth shares why we waste our freedom waiting for instructions and how to embrace the responsibility that comes with choice.Key themes covered: AI as a creative tool - Why creatives should master AI tools like ChatGPT and Midjourney rather than hide from them Professional boundaries - The difference between being vulnerable with friends versus maintaining professional promises Strategic decision-making - How to identify when you're in a productive "dip" versus a dead-end "cul-de-sac" Building authority - Why consistency and showing up professionally matters more than authenticity at work The future of creativity - How AI will either work for you or you'll work for AIA masterclass in strategic thinking for entrepreneurs and creatives navigating change.A massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with Seth GodinSeth's Blog The Mentor Deck Bundle Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: [email protected]: mydailybusiness.comResources mentioned:Join our AI Chat Group for small business ownersGroup Coaching My Daily Business courses - mydailybusiness.com/courses Special thanks to our sponsor, Vanta AI. Get $1000 off at vanta.com/mydailybusiness Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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