Chapter 1: What was the significance of the basketball camp with billionaires?
Today's episode is about one word, excellence. Whenever I hear these stories about people who are excellent or what it took to become excellent or what it took to make something happen that was truly excellent, it makes me want to run through a wall for the rest of the day.
Chapter 2: How does irritation lead to innovation in decision-making?
So that's the gift to a listener. If you listen to this in the morning, you're going to want to run through a wall after you listen to this.
I feel like I can rule the world. I know I could be what I want to. I put my all in it like no days off. On the road, let's travel never.
Chapter 3: What is the 'yes test' and how can it guide your decisions?
Sam, it's morning time. Would you like some FOMO pancakes? Because I'm about to drizzle some FOMO pancakes right in front of you. For some reason, when you say the word drizzle, I'm out.
Chapter 4: Why does going bigger make decision-making easier?
You're out. I've never been able to pull that word off. Yeah, I don't think anyone has.
Chapter 5: How does your personal brand impact your business decisions?
We, as you know, we're hosting our annual event. Me and Ben host this annual event called Hoop Group with Mr. Beast. And we're hosting it in about a week. And I was just catching up with Ben. Ben takes the charge on like... Everything in your life. Yeah, doing the things. And I just like keep lobbing in ideas. And then I'm basically the most annoying guy.
It's like he says, hey, here's everything we got. And I'm like... can we just make it better? He's like, okay, well, how? I'm like, I don't know. Just think big. And I say generic things like that. And I'll be like, you know, I just got off the podcast with this guy. What would he do? And then he's like, I don't know. What did he tell you about?
Chapter 6: What lessons can be learned from Steve Prefontaine's approach to competition?
Like, I don't know. Go listen to that. You get inspired. By the way, you call it lobbying ideas. Someone, I said that to my coach the other day, and she goes, that's called swooping and pooping. Yeah, when you fly in and you just leave a bunch of crap.
Chapter 7: How did Nike's branding strategy evolve over time?
Exactly. They've been working hard and then you just swoop in and you poop. But I do it in the name of high standards. And that's how you get away with anything. That's how you get away with being an asshole. You just say, no, I'm not an asshole.
Chapter 8: What values should companies prioritize to create a strong culture?
I have high standards. But my standards have been exceeded by what Ben has pulled off with this event. I just need to tell you some things about this event, okay? For those who don't know, for the last few years, every year we host a basketball camp. So it's kind of like a basketball camp for billionaires was the idea, the dream. There's lots of different conferences.
There's lots of different networking events. And I hate conferences and I hate network events. And despite me talking a lot on this podcast, I'm actually kind of an introvert. I don't really enjoy going to events. And we wanted to do something, but the idea of just creating yet another thing that was very much like everything else that existed was not appealing. Were you guys just sitting around?
Are conferences dumb? Aren't they stupid? Well, it started with, we should do one, man. We have a big audience. We know all these interesting people. What if we hosted an event? And it's like, great, like a networking event. Yay. It's like, no, no, it could be like, I don't know, like people come and talk. And we're like, oh, a conference. Yay. And so then I learned this from my first business.
This guy told me like irritation leads to innovation. So back then it was a restaurant business and he was telling me, I was saying how much I hate food delivery. And he's like, well, that's the opportunity. Make food delivery that doesn't suck. And suddenly you'll take something that's really bad.
And just by like making it not suck, the gap between where it normally is and where you are is really big. And so similarly, the idea with this was, well, what would be a conference we would want to go to? And so we just started spitballing with a childlike energy where it was like, I don't know, instead of icebreakers, what if it was based around sports? We love sports.
What if we combined two things we really love? Meeting interesting, inspiring business people, but then basketball. And so the idea became, we play basketball all day. What if we got an NBA trainer to come train us like a fantasy camp? And we invite people who are really successful and interesting, but they love to hoop. And so we all... First, we play basketball.
It's the ultimate equalizer, icebreaker. People get to know each other. And then at night, you talk shop in the kind of like... We all stay in a couple of houses and we all talk shop there. And you've been to two of these that we've thrown. So you kind of get the idea. Yeah, it's great. 17 billionaires are coming to this event, which is pretty insane. So I just wanted to tell you about like the...
first, just give you a little bit of FOMO because you couldn't make it this year. So I wanted to give you a little FOMO on who's in the room. I think the only two people that gave me true FOMO there. So, well, first of all, actually, hold on, let me think. Jesse Itzler is awesome. So I like him. I'm fortunate that I've been able to hang out with him. So I have less FOMO, but he is amazing.
He was probably the best person I hung out with there last year. But Jesse Cole and the Nick Mulbray. Is that his name? Nick Mulbray? Yeah. Probably those two guys. Those two guys are who I'd want to meet most. Yeah. I also just want to see Shaq in person. I think that's just going to be incredible. I don't understand. Shaq doesn't seem like a guy who goes to sleepovers.
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