The world of content websites has changed dramatically over the past few years, and Paul Thomas has been at the forefront of these shifts. With over 25 years of experience in building and selling websites, Paul has successfully pivoted from traditional content-based sites to a subscription model. His first subscription site, launched in 2018, now earns over $100k a year and attracts nearly 5 million visitors annually. His second site, launched two years ago, is on track to generate $30k to $40k per year with fewer visitors but a higher revenue per user. In this interview, Paul shares how he built two thriving membership sites without relying on SEO and what lessons other entrepreneurs can learn from his journey. Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

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