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No BS Mastery Podcast

Business

Episodes

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Ep 102: Josh Thomas on the Difference Between Being in Motion and Being in Action, and Why One of Them Gets You Results

09 Jun 2022

Contributed by Lukas

Today, you get to meet one of my secret weapons, one of the magic bullets behind my business. Josh Thomas is my business coach. I wanted to have him...

Ep 101: My 50-25-25 Pricing Formula to Profit And Freedom

26 May 2022

Contributed by Lukas

How do you determine the prices you charge for your services?Do you give yourself an hourly rate and estimate how many hours a project will take to bu...

Ep 100: The Evolution of a Business

19 May 2022

Contributed by Lukas

Have you ever struggled to make decisions about your business?Whether it’s investing in your business, crafting your messaging, focusing your niche,...

Ep 99: What is Strategy? And Why Does It Feel So Hard and Elusive?

12 May 2022

Contributed by Lukas

Do you do graphic design or do you do branding?Do you do visual branding or do you do strategic branding?Do you do brand strategy? Do you even know wh...

Ep 98: Justina Cerra Lucas Breaks Down What Marketing Really Is and What It Isn't

05 May 2022

Contributed by Lukas

Doing marketing can really suck.It can suck your time. It can suck your energy. And a lot of marketing out there well, kind of sucks.Which is where to...

Ep 97: The One Killer Outreach Strategy: What Is It and How to Implement It

28 Apr 2022

Contributed by Lukas

When you’re networking and connecting with people in the early stages of your business, it’s easy to slip out of people's minds unless they have s...

Ep 96: How Do You Get Clients? Here's How: Short and Long-Term Marketing Strategies

21 Apr 2022

Contributed by Lukas

Being able to attract and close clients is a fundamental part of any service business. If you can't do this, you won't have a business. So obviously...

Ep 95: No BS Truth: What You're Focused on Right Now May Not Be The Right Thing to Do Based on Where You Are in Your Business

14 Apr 2022

Contributed by Lukas

When you think about your week, what are the most important things you focus on to move your business forward?Maybe you want to get posts up on social...

Ep 94: Shannon Mattern Differentiates Spending vs Investing and Explains Her Criteria for Making Investment Decisions has been deleted.

07 Apr 2022

Contributed by Lukas

No entrepreneur goes straight up the ladder to success. And no entrepreneur achieves success without investing in themselves.But how do you know what’...

Ep 93: Truth Bomb: Delivering The Work in Less Time Delivers More Value for the Client

31 Mar 2022

Contributed by Lukas

The No BS Agency model is about doing projects in intensives. This means short timelines.A lot of people wonder, "Won’t shorter project timelines re...

Ep 92: The Difference Between a Freelancer and an Expert And Why You Want to be Intentional in How You Position Yourself

24 Mar 2022

Contributed by Lukas

Do you feel stuck charging low prices for your work? Do you feel like people around you just don't ever want to pay more than you're asking for? In f...

Ep 91: How to Gain Financial Safety and Feel Financially Secure (Even if You Don't Have Lots of Money in the Bank)

17 Mar 2022

Contributed by Lukas

I bet you have a number you want to make each month. Maybe it’s the holy grail of making six figures. Or maybe it’s the amount of cash you want to...

Ep 90: The Real Deal About Creatives And Their Art And Why Perfectionism Doesn't Help Your Clients

10 Mar 2022

Contributed by Lukas

A designer recently told me they’re very intrigued by these one-to-three day intensive models, but their issue was they "can’t stop designing”. ...

Ep 89: Rochelle Moulton and Jonathan Stark Dive Deep on Productized Services, Fixed and Value-Based Pricing, and Building Authority

03 Mar 2022

Contributed by Lukas

Productizing your services is a hell of a great way to run a business, make better money and live a more sustainable life.For me, it was the answer to...

Ep 88: Truth Bombs About Retainer Models and Why They Are Not Profitable

24 Feb 2022

Contributed by Lukas

Retainer model clients. Are they the holy grail of small agencies? Or the source of their eventual downfall.So many small agency owners are stuck in a...

Ep 87: Why Focusing on the Money to Earn More Money Isn't Going to Make You More Money (and Where to Focus Instead)

17 Feb 2022

Contributed by Lukas

Everybody wants to make more money without working more hours. That's the dream, right? That's what I sell: How to make more and more money while work...

Ep 86: Step Inside the "Non-Sales" Sales Conversation and Learn Why It's The Only Sales Convo You'll Ever Want to Have

10 Feb 2022

Contributed by Lukas

Raise your hand if you hate sales.It's probably the most common thing that people struggle with when they're building a small agency. It's also the mo...

Ep 85: Jennifer Anastasi Implements the No BS Agency Model and Tells Us All About it: The Good, The Bad, and The Awesome

03 Feb 2022

Contributed by Lukas

What does shifting from the old default model of working with clients to using the No BS Agency model actually look like?Super badass business owner J...

Ep 84: Five Principles for Eliminating Never-Ending Revisions and Banish Scope Creep Forever

27 Jan 2022

Contributed by Lukas

The never-ending revisions process and project scope creep are two of the key reasons that most small branding and creative agencies are not profitabl...

Ep 83: Exactly What BS Did We Cut and How Were We Able to Do It

20 Jan 2022

Contributed by Lukas

“How is it even possible to do it that fast? Aren't you sacrificing quality? You must be selling templates.”These are just some of the biggest que...

Ep 82: How Do You Sell Something That All Your Competitors Are Giving Away for Free?

13 Jan 2022

Contributed by Lukas

In the creative agency space, almost everyone follows the same process to close clients. I did too. First, you network to find potential clients. The...

Ep 81: You Are The Hero Of Your No BS Agency

06 Jan 2022

Contributed by Lukas

It's the beginning of January, which means a lot of us are thinking about goals and what we really want our next year to look like. What’s your visi...

Ep 80: Exciting Business Goals for 2022 and Going All-In on What's Next

23 Dec 2021

Contributed by Lukas

Every year, I do at least one, if not two, full days of strategizing and planning with Steve.And it’s not just imagining what we want for ourselves ...

Ep 79: The Business Model You Need if You Want Work-Life Balance and The Secret Behind a Successful Passive Income Business

16 Dec 2021

Contributed by Lukas

Last episode, I told the story of how Steve and I started Worst of All Design and how it evolved into the No BS Agency model.Today, I want to share on...

Ep 78: Getting Out of the Fear Place, Selecting a New Business Model, and Fundamentally Changing the Way We Do Business

09 Dec 2021

Contributed by Lukas

A couple of months ago, I started running Facebook ads again. And with Facebook ads, come all kinds of comments and Facebook trolls.Pissy comments don...

Ep 77: Julia Pimsleur Dives Into Why Mindset is the Key to Achieving Our Big Goals and the Mindset Practices She Encourages Us All to Adopt

02 Dec 2021

Contributed by Lukas

We make assumptions all day long. And those assumptions dictate how we respond to people and situations around us.Whether it’s assuming the tone in...

Ep 76: Hillary Weiss on Finding, Visualizing, and Showcasing the Thing That Makes You Special in the World

25 Nov 2021

Contributed by Lukas

What’s holding you back from putting yourself out there, whether in articles, on social media, in videos, or just sending emails to your list?If you...

Ep 75: Focus on Process Over Product and Build Your Resilience

18 Nov 2021

Contributed by Lukas

When you’re an entrepreneur, you’re in a constant state of not knowing. No matter how much you know, there is always more to learn. You can’t k...

Ep 74: Seth Erickson Shares His Research and New Book on Why Storytelling in Business Works and How We Can Tell More Engaging Stories

11 Nov 2021

Contributed by Lukas

You know you’re great at what you do. You know how to deliver value to your customers. But when it comes to communicating that, you’re struggling....

Ep 73: How to Guarantee Your Own Success

04 Nov 2021

Contributed by Lukas

If you absolutely knew you were going to be successful, to have the business and the life you want, what would you pay to get there? What would you be...

Ep 72: Jared Kleinert Peels Back the Curtain on His Processes, Habits, and Relationships That Have Allowed Him to Accomplish So Much at 26

21 Oct 2021

Contributed by Lukas

Do you have a clear set of goals for your business each year? Or a systematic way of orienting your business toward your goals each quarter?I’m...

Ep 71: Philip Morgan Explains Why Our Relationship to Risks Matters a Whole Lot When Picking Our Business Strategy and Specialization Area

14 Oct 2021

Contributed by Lukas

How much risk are you willing to take?For some, the idea of taking a giant leap of faith is exhilarating. For others, the idea instantly makes them qu...

Ep 70: Jeffrey Van Dyk on Finding Your Perfect Market, the Work Only You Can Do, and the Messaging That Hits The Bullseye

07 Oct 2021

Contributed by Lukas

Everyone wants to find their one perfect square inch of the market where they can go a mile deep, do good work, and make good money.You could chase wh...

Ep 69: Nate Bagley on Nurturing an Amazing Relationship With Your Romantic Partner and Why This Is So Important in Business

30 Sep 2021

Contributed by Lukas

Whenever people ask me how I built a business with my husband, they usually add, with an eye roll, “because I could never do that with my partner.”...

EP 68: Talia Koren on How an Intentional and Wildly Successful Instagram Strategy Fueled the Growth of Her Business

23 Sep 2021

Contributed by Lukas

What really goes into building your platform?   Whether it’s Instagram, Facebook, LinkedIn or another site, building an audience for your busines...

EP 67: Dorie Clark Drops Truth Bombs About Playing the Long Game and How to Make Your Own Luck

16 Sep 2021

Contributed by Lukas

What are you willing to do to get to what you really want?And how many times are you willing to hit a wall in the process of achieving it?You need cla...

EP 66: Dominic Monkhouse Gets Real on What it Takes to Build Grit, Resilience, and Really Strong Teams

09 Sep 2021

Contributed by Lukas

Growth is challenging because growth requires change. And many of us are stuck in our ways and we don’t even know it. Which is why it can be so hel...

EP 65: Melanie Spring on Building the Business and Life You REALLY Want and Nothing But

02 Sep 2021

Contributed by Lukas

When was the last time you visualized the details of what you want from your business and your life? Did you have a clear, specific picture of what t...

Summer Quickie: Michelle Mercurio on Letting Go of Things (Even if They're Working)

26 Aug 2021

Contributed by Lukas

Letting go is hard. It hurts when it’s time to retire something you worked really hard on and that you’re proud of, especially when it’s working...

Summer Quickie: Melanie Gow on the Getting to the Core of a Story

19 Aug 2021

Contributed by Lukas

There is so much talk about story. What’s your story? You need to have a good story for your brand. Blah, blah, blah. I think a lot of people ...

Summer Quickie: Rachael Wonderlin on Creating Your Destiny

12 Aug 2021

Contributed by Lukas

What if you reimagined the norms of your industry? Said no to the conventions that don’t work for you and worse, kept your business from being profi...

Summer Quickie: Amanda Silver on Getting Off Defense and Taking Control

05 Aug 2021

Contributed by Lukas

What do you want your business to look like?   What would it take to stop playing defense and start getting into offense?   When you’re operat...

EP 64: Michelle Mazur Drops Truth Bombs on Messaging, Copywriting, and Bro Marketing

29 Jul 2021

Contributed by Lukas

How’s your messaging?   If you’re struggling with marketing your business and every time you sit down to write copy–any copy–feels like an ...

EP 63: Matthew Capala Gets Real About Website Psychology and the Modern SEO Way

22 Jul 2021

Contributed by Lukas

SEO can easily become a massive distraction for the small service lifestyle business owner.   Yes, it has value, but with changing algorithms and c...

EP 62: Jane Sagalovich on Creating Courses That Make a Difference and her Hybrid Approach to Online Courses

15 Jul 2021

Contributed by Lukas

If effortless passive income were possible, you’d be on a beach somewhere with a margarita right now, or whatever your fantasy vacation looks like. ...

EP 61: Bruce Eckfeldt on Leveraging Opportunities, Scaling Your Business, and Breaking Into a New Field with Maximum Impact

08 Jul 2021

Contributed by Lukas

Do you know what you really want from your business? It’s not enough to say “I want more money,” or “I want to scale.” What is your life goi...

EP 60: Iman Khan Spills Selling Secrets During Online and In Person Events, the Danger of Under Pricing, and Working on His Abundance Mindset

01 Jul 2021

Contributed by Lukas

Pricing conveys value. If a potential client is wondering if they’re going to get bombarded with upgrade offers once they sign up, they won’t sign...

EP 59: Jeff Bajorek Talks About His Sales Philosophy, Salesmanship, and the Sales Mindset

24 Jun 2021

Contributed by Lukas

How do you feel about your sales process? How do you want to feel about it? Could it even be something you enjoy?   So many people say they don’t...

EP 58: Mike Michalowicz on Authorship as a Vocation and Why Your Book Isn't Just a Glorified Business Card

17 Jun 2021

Contributed by Lukas

A lot of us are scared to share our best stuff because then we think people won’t hire us or pay us for it. But why would we want to hide our best s...

EP 57: Evelyn Powers on Evolving, Adapting, and Making Good Choices–in Business and in Life

10 Jun 2021

Contributed by Lukas

Are you evolving in your business? With your industry?   Or are you fighting it, scared to take the steps you need to take to build the business yo...

EP 56: Justin Esgar on Generating Ideas on the Fly, the Genius of Multiple Revenue Streams, and the Hard Climb to Profitable Conferences

03 Jun 2021

Contributed by Lukas

Where are your blind spots?   Is there something you love doing anyway that could make you a few extra dollars with minimal setup or maintenance ...

EP 55: Tara McMullin on What Simplification in Business Looks Like in Practice and Playing the Role You Want to Play While Having Fun With It

27 May 2021

Contributed by Lukas

  What have you overcomplicated in your business recently?   Are you trying to solve problems by adding more to your plate rather than taking som...

EP 54: David Mammano on Letting Go to Find Opportunities, Building a Career Based on Joy, and Always Starting With The Right Intentions

20 May 2021

Contributed by Lukas

Entrepreneurs can be a pretty Type A bunch. But what if letting go–even just a little–lets in your next big thing?   Are there opportunities ...

EP 53: Kia Abrera on Starting Up a Video Production Company and Addressing Marketplace Misperceptions By Being Transparent with Pricing

13 May 2021

Contributed by Lukas

From burned out to noped out, was there a moment that made you realize you’d had enough?   Today, we're going to talk to Kia Abrera about her jou...

EP 52: Matt Inglot on the Truth Behind Membership Sites, When a Business Truly Becomes Passive-Income, and One Advantage of an Agency Over a Service-Based Business

06 May 2021

Contributed by Lukas

  On today’s episode I’ve got serial entrepreneur and badass business owner, Matt Inglot.   Matt owns several businesses, including Freelance...

EP 51: Jennie Nash on the Book Proposal Process, Writers and Their Passion, and Writing Books That Impact People Through Time and Space

29 Apr 2021

Contributed by Lukas

  Do you want to write a book?   Do you know WHY you want to write a book? Do you have something you absolutely have to get on your soapbox about...

EP 50: Aga Conboy on Niching Down, Nailing a Lead Product, and the Personal Growth it takes to Command Premium Pricing

22 Apr 2021

Contributed by Lukas

  On today’s episode, I’m excited to chat with badass marketer and business owner, Aga Conboy.   Aga is an incredible example of what’s pos...

Ep 49: Carl Gould on Having The Guts to Make the Obnoxious Offer No One Else is Willing to Make

15 Apr 2021

Contributed by Lukas

  Today, I'm bringing on a serious badass in the coaching and consulting world.   Badass business owner, Carl Gould.   Now, it seems like ever...

Ep 48: Dr. Cynthia Armand — Practicing Medicine, Teaching, Podcasting, Activism, Performing: Doing It All and Having a Ball

08 Apr 2021

Contributed by Lukas

  I’m really lucky to know a lot of amazing people.   And there are a few that aren’t technically entrepreneurs!   Dr. Cynthia Armand is m...

EP 47: The Best of Show Your Business Who's Boss – Jesse Sommer

01 Apr 2021

Contributed by Lukas

  I invited Jesse onto the show right after he came back from a seven month stint in Afghanistan which happened to coincide with COVID happening so ...

EP 46: The Best of Show Your Business Who’s Boss – Brett Lavender

25 Mar 2021

Contributed by Lukas

  We’ve been revisiting past episodes that really stood out and today I am bringing back my dear friend and speaking coach, Brett Lavender.   I...

EP 45: The Best of Show Your Business Who’s Boss – Jean Tang

18 Mar 2021

Contributed by Lukas

  We’ve been revisiting past episodes that really stood out and today I am bringing back Episode 10 with my dear friend Jean Tang.   Jean is th...

EP 44: The Best of Show Your Business Who’s Boss – Amie Sheridan

11 Mar 2021

Contributed by Lukas

I was recently visiting some old podcast episodes and I found a few gem moments in our conversations that I want to replay for you now and elaborate o...

EP 43: Lee Rowley – Getting Inside The Head of Your Clients, Finding The Words That Connect, and Why a Polarizing Voice Works and May Just Be What You Need

04 Mar 2021

Contributed by Lukas

Ever felt like your marketing and copy was falling on deaf ears?   No clicks, no buys, no nothing. It sucks when a new product launch or campaign d...

EP 42: Nicole Antonio-Gadsdon – Where HR Fits in a Company's Brand, "Stealing" From Copywriters, and When HR Wears the Marketing Hat with Nicole Antonio-Gadsdon

22 Feb 2021

Contributed by Lukas

Creating culture in your business comes down to WHO you hire. Even if it’s just you right now, it’s SUPER helpful to think about what kind of cult...

EP 41: Michael Roderick – Building True Influence, Creating a Referable Brand, and "Finding Your Celine"

11 Feb 2021

Contributed by Lukas

When you think about your brand, how referable is it?   What makes a referable brand, you might ask? Point blank, it’s a brand that is easy to sh...

EP 40: Shannon Siriano Greenwood – Transforming a Business in Response to the Pandemic and Creating Unique Experiences — Offline or Online — For Your Community

04 Feb 2021

Contributed by Lukas

We hear stories about how we should be, what our business should look like, what we should look like every day.   But how are those messages hind...

EP 39: Ben Potts – Running a Restaurant in the Pandemic, Spotting New Opportunities, and Starting a Consultancy Business

28 Jan 2021

Contributed by Lukas

  Building out a new arm of your business in the middle of a pandemic is no small feat—but sometimes it’s necessary. In recent episodes, we’v...

EP 38: Max Miller – The Magic of Taking Action and Reclaiming the Stories We Tell About Ourselves

21 Jan 2021

Contributed by Lukas

We ALL tell ourselves stories. Usually they’re rooted in our childhood and how we were raised. Those very stories influence us in our everyday lives...

EP 37: Kristina Semos – Responding to Business Challenges Due to COVID Without Devaluing Your Brand

14 Jan 2021

Contributed by Lukas

2020 was challenging for SO many entrepreneurs. For service-based business owners working with other people face to face, life turned on its head back...

EP 36: Michael F. Schein – Secrets to Successful Propaganda, Bold Marketing Techniques, and Why You Need Them

07 Jan 2021

Contributed by Lukas

Think about a group, organization, or—yes—even a cult that you find repulsive yet seem to attract a TON of attention.   Instead of focusing on...

EP 35: The Evolution of Worst of All Design and Steve Wasterval's Perspectives on the Business Side of His Creative Work

31 Dec 2020

Contributed by Lukas

Happy New Year’s Eve everyone and Happy New Year if you’re listening to this later!   Welcome to the third and final installment (for now!) of...

EP 34: Steve Wasterval – Building an Audience and a Sustainable Business From Your Creative Work

24 Dec 2020

Contributed by Lukas

Merry Christmas Eve, everyone!   I hope you’re enjoying your holidays—whatever you celebrate (or don’t celebrate!)   Steve and I didn’...

EP 33: Steve Wasterval – The Journey From Being an Artist to Being an Artist Who Makes a Living With His Art

17 Dec 2020

Contributed by Lukas

I hope you are all snuggled up and ready for this holiday season. I don’t know about you but that’s how I’m doing the holidays this year. Just k...

EP 32: Brent Weaver – The Business Value of Focus, Less is More, and Getting the Right Advice at the Right Time

10 Dec 2020

Contributed by Lukas

Recently I’ve been thinking and talking a lot about FOCUS.   It’s essential to focus on where you spend your time, how you spend it, and how—...

EP 31: James Heaton – Holding Ourselves Accountable, Continuous Learning, and the Real Value of Our Failures

03 Dec 2020

Contributed by Lukas

It’s almost 2021 and that means it’s the PERFECT time to make a plan and set goals.   Where can you declutter and make space for the badass bus...

EP 30: Why Giving Thanks is a Super Power

26 Nov 2020

Contributed by Lukas

In honor of Thanksgiving, I wanted to share some thank yous of my own as well as share how giving thanks has been a HUGE super power in my life. It’...

EP 29: Ediuska Laurens – What's Possible: Leverage Your Expertise, Lean Into Your Big Vision, and Build a Purpose-Driven Business

19 Nov 2020

Contributed by Lukas

You DON’T need to do things just like your peers. And actually—you SHOULDN’T!   By taking a leap and doing things differently—even if you’...

EP 28: Preparing Yourself to Take Bigger Leaps and Building Your Confidence in the Process

12 Nov 2020

Contributed by Lukas

In business, there is always somewhere greater to go.   That’s why taking leaps—both big and small—is essential to growing your business and...

EP 27: Michelle Mercurio – What's Possible: Align Your Message, Lead With What Inspires You, and Make Room for "Great"

29 Oct 2020

Contributed by Lukas

Do you want to let go of what’s holding you back from being the most badass business owner you can be and align your purpose and create your legacy?...

EP 26: Ilana Preuss – What's Possible: Building Authority Online and Owning Your Brand and Voice

22 Oct 2020

Contributed by Lukas

When you own your brand and voice, you are seen as the authority in your space.   And when you’re the go-to celebrity?   EVERYONE wants to h...

EP 25: Rachael Wonderlin – What's Possible: Stop Trading Dollars for Hours and Start Scaling Your Business with Confidence and Clarity

15 Oct 2020

Contributed by Lukas

Scenario One: You’re still trading hours for dollars. You’re trying to do everything in your business yourself. You’re fearful of saying an...

EP 24: Susan Boles – Positioning as an Entry Point, Unconventional Strategies for Your Business' Ecosystem, and Embracing Process

08 Oct 2020

Contributed by Lukas

Behind the scenes you bring a ton of expertise and value to the table.   And when you’re marketing your business, you might want to showcase tha...

EP 23: Melanie Gow – Telling Stories That Change Lives and Harnessing The Unstoppable Power Of The Spotlight

01 Oct 2020

Contributed by Lukas

Imagine this—you’re on the TEDx stage, sharing your powerful message with the world...   What would your story be about?   What would you ...

EP 22: The Effect Our Money Stories Have On How We Spend, Invest, and Save or Don't Save

24 Sep 2020

Contributed by Lukas

What’s your money story?   Money stories originate from events and people in our past—like our parents or primary caregivers—and they often ...

EP 21: Amanda Silver – How To Stop Dwelling On Why It Can’t Work and Get Into the Driver’s Seat Of Your Business

17 Sep 2020

Contributed by Lukas

What happens when you realize that you don’t like what you offer anymore?   Do you jump ship and try something new?   Or does fear hold you ...

EP 20: Jesse Sommer – Contracting Coronavirus in Afghanistan, Engaging with Fear, and A Different Approach to Personal Growth

10 Sep 2020

Contributed by Lukas

Fear: an unpleasant emotion caused by the belief that someone or something is dangerous, likely to cause pain or a threat.   Fear is a pretty comm...

EP 19: Renee Sieli – Going Against PR Traditions, Learning When to Say No, and The Power of Self-Discipline

03 Sep 2020

Contributed by Lukas

Do you want to be seen as the authority in your space?   Then you need to be the authority!   And, truthfully, becoming the authority you’re ...

EP 18: Dov Gordon – Leveraging Your Network for Profit, Where to Put Your Efforts, and the Alchemy of Building Relationships

27 Aug 2020

Contributed by Lukas

Are you strategically networking to get clients?   If you’re just starting out, networking is a great short-term client-hunting strategy and one...

EP 17: John DeMato – Persuasive Visual Story, Pivoting During COVID, and Capturing the Magic Shot

20 Aug 2020

Contributed by Lukas

Do the photos of you online represent the best you?   Are they representing you like a true expert?   Do they let your personality shine throu...

EP 16: Jake Jorgovan – Using Personality Tests With a Team, Visualizing a Future, and Doing More Than One Thing Well

13 Aug 2020

Contributed by Lukas

Anyone can take a personality test.   I bet you’ve taken quite a few yourself before. They’re easily accessible, insightful, and entertaining....

EP 15: Ramon Ray – The Joy of the Smart Hustle, Building Fan Base, and Thriving in the Life You Want

06 Aug 2020

Contributed by Lukas

Most entrepreneurs are addicted to the hustle.   They think that a never ending to-do list of writing email newsletters, queuing up the next Faceb...

EP 14: Cole Hauptfuhrer – The Importance of Focus, How to Multiply Your Money, and One Life-Changing Week On a Cruise Ship

30 Jul 2020

Contributed by Lukas

Sometimes we’re our own worst enemy in our business.   We’re afraid to fail... so we don’t try new things.   We’re fearful about putti...

EP 13: Evan Horowitz – Building Awareness, Living Courageously, and Using Business as a Personal Growth Gym

23 Jul 2020

Contributed by Lukas

We all know that being a business owner means constantly being forced to face your fears, try new things, and fail… then try again and again and aga...

EP 12: Paige Wilhide – Video Marketing, Improv, and Losing the Travel Bug

16 Jul 2020

Contributed by Lukas

An incredible 300 hours of video are uploaded to YouTube every minute and almost 5 billion videos are watched on YouTube every single day.   Crazy...

EP 11: Brett Lavender – Influence, Being Your Brand, and How to Command the Attention of Any Room

09 Jul 2020

Contributed by Lukas

For a moment, think about the last conversation you had.   Maybe it was with a client, a family member, or a stranger. Now think about how you com...

EP 10: Jean Tang – Repurposing Content, Hiring a Copywriter, and When Good Content Is Just Not Possible

02 Jul 2020

Contributed by Lukas

Creating a single piece of quality content takes a TON of time.   And, as entrepreneurs, we only have so much time to devote to content creation. ...

EP 09: Carolyn Herfurth – Entertaining Off-The-Table Ideas, Becoming Unattached To Your Email List, and Figuring Out "What's Next" in a Successful Business

25 Jun 2020

Contributed by Lukas

How often do you entertain a “crazy” idea, shrug it off as impossible, and move onto the next thing? Most of the time, we park those ideas at the ...

EP 08: Chiquita Brujita – Privilege, Spreading Joy, and Building A Community-Driven Business

18 Jun 2020

Contributed by Lukas

The people we regularly spend time with and the media that we consume no doubt influences our perception of the world. And when we follow a narrow set...

EP 07: Amanda Neville – What It Really Takes to Build a 7-Figure Agency, When Creative Genius Isn't Enough, and This Pinot is Your Guilty Pleasure

11 Jun 2020

Contributed by Lukas

When was the last time you brainstormed marketing ideas just for fun?   As entrepreneurs, we are primed to always think about what works first—w...

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