Product Mastery Now for Product Managers, Leaders, and Innovators

Special: Interviewed by Tom Leung, FiresidePM, about challenges in product management and more

16 May 2022

Contributed by Lukas

How product managers and leaders break through challenges Tom Leung is the Director of Product Management at Google...

384: Why listening is the next product management superpower – with Christine Miles

09 May 2022

Contributed by Lukas

How product managers can achieve transformational listening Today we are talking about listening. How would you rate yourself...

383: Working better with your CTO for innovation – with Steve Orrin

02 May 2022

Contributed by Lukas

How CTOs contribute to innovation and product management superiority Today we are talking about senior roles that contribute...

382: How to manage change when your product disrupts your organization – with Brendon Baker

25 Apr 2022

Contributed by Lukas

How product managers can become change leaders Today we are talking about change. The very nature of our...

381: Tactics for increasing the innovation capacity of your organization – with Kapil Kane

18 Apr 2022

Contributed by Lukas

Integrating the advantages of large organizations and startups – for product managers Today we are talking about how...

379: Product strategy is changing. Are you ready? – with Ron Adner, PhD

11 Apr 2022

Contributed by Lukas

What product managers need to know about having an ecosystem strategy Today we are talking about strategy. It’s...

378: Use your “why” to be a more effective product manager – with Frankie Russo

04 Apr 2022

Contributed by Lukas

Reflecting on your passion and purpose – for product managers Today I’m inviting you on a reflective journey...

Special: What Product Leaders Need To Know About Sales VPs And Working Well Together

28 Mar 2022

Contributed by Lukas

Special Episode From the 2020 Summit   This is a special podcast episode, sharing an important discussion from The...

377: Get your product’s go-to-market strategy right – with Karthik Suresh

21 Mar 2022

Contributed by Lukas

What product managers need to know about launching products Today we are talking about go-to-market planning and what...

376: The nuances of pricing B2B software products – with Chris Mele

14 Mar 2022

Contributed by Lukas

What product managers need to know about value-based pricing Today we are talking about product pricing, specifically the...

375: What product managers should know about the future of leadership – with Anne Loehr

07 Mar 2022

Contributed by Lukas

Trends influencing the future of leadership – for product managers Today we are talking about what product managers...

374: The one marketing communication framework product managers need to know – with J.J. Peterson

28 Feb 2022

Contributed by Lukas

How product managers can move their customers to action using the StoryBrand Framework Today we are talking about...

373: Using Lean Startup in large organizations – with Jim Euchner

21 Feb 2022

Contributed by Lukas

Using an Innovation Stage-Gate – for product managers Today we are talking about how Lean Startup can be...

372: Improve innovation at your organization with this novel – with Norbert Majerus

14 Feb 2022

Contributed by Lukas

A bicycle company and innovation excellence – for product managers Today we are talking about transforming a struggling...

371: What product managers need to know about IP – with Rich Goldstein

07 Feb 2022

Contributed by Lukas

The value of patents and trademarks for product managers Today we are talking about what product managers and...

370: Yes, you can facilitate with confidence – with Tom Henschel

31 Jan 2022

Contributed by Lukas

How product managers can get people talking Today we are talking about being a better facilitator. The ability...

369: Steps this product manager took launching a product to save lives – with Mark Adkins

24 Jan 2022

Contributed by Lukas

Lessons from a medical device company bringing oxygen to kids who need it – for product managers Today...

368: An example of engineering a disruptive product – with Konrad Heimpel

17 Jan 2022

Contributed by Lukas

Lessons from disrupting the insurance industry – for product managers Today we are talking about creating disruptive products...

367: Radical product thinking for product managers – with Radhika Dutt

10 Jan 2022

Contributed by Lukas

Steps for creating world-changing products Today we are talking about radical product thinking, which is a mindset and...

366: This is modified Agile for hardware development – with Dorian Simpson and Gary Hinkle

03 Jan 2022

Contributed by Lukas

How product managers can use the Modified Agile for Hardware Development Framework Today we are talking about using...

365: Innovation accounting metrics to improve product management – with Esther Gons

27 Dec 2021

Contributed by Lukas

Innovation accounting for teams, managers, and strategy – for product managers Today we are talking about measuring innovation...

364: Using Jobs-to-be-Done to avoid 6-figure mistakes – with Aggelos Mouzakitis

20 Dec 2021

Contributed by Lukas

How product managers can better understand consumer decisions Today we are revisiting one of the best tools for...

363: Get better performance by being a product-led organization – with Todd Olson

12 Dec 2021

Contributed by Lukas

How product managers can focus on creating great products for their customers Today we are talking about the...

362: Inside tips for digital transformation – with Howard Tiersky

06 Dec 2021

Contributed by Lukas

How to stay relevant in an increasingly digital world – for product managers Today our guest is sharing...

361: Experimenting for product success – with Alex Mitchell

29 Nov 2021

Contributed by Lukas

How small, focused tests can help product managers create better products Today we are talking about using experimenting...

360: Product feature prioritization & methods – with András Juhász

22 Nov 2021

Contributed by Lukas

Four feature prioritization methods product managers should know Today we are talking about methods for prioritizing product features....

359: Skills for product managers to become product VPs – with Henry Latham

15 Nov 2021

Contributed by Lukas

Strategy, vision, and influence for product managers Today we are talking about the journey from product manager to...

358: Product management tips from a senior product manager – with Eleanor Hasler

08 Nov 2021

Contributed by Lukas

Advice for product managers on learning, moving into different industries, and becoming problem experts Today we are talking...

357: 5 steps for prioritizing product features – with Kareem Mayan

01 Nov 2021

Contributed by Lukas

A strategic approach product managers can use for choosing product features Today we are talking about prioritizing product...

356: Which of the 7 habits of creative people are you lacking – with Nathan Phillips

25 Oct 2021

Contributed by Lukas

The process of creating ideas – for product managers Today we are talking about the 7 habits of...

355: Tips for designing organizations for innovation – with Ben M. Bensaou, PhD

18 Oct 2021

Contributed by Lukas

How product managers can make innovation everyone’s job Today we are talking about how we design organizations for...

Special: Create Continuous Innovation in Your Organization – with Ash Maurya

11 Oct 2021

Contributed by Lukas

Special Episode From the 2020 Summit This is a special podcast episode, sharing an important discussion from The...

354: Agile Product Development – with Brian Cohn

04 Oct 2021

Contributed by Lukas

Discovery, Detailing, and Deployment for hardware product management Today we are talking about applying Agile and Lean development...

353: Mastering change – with David Schonthal

27 Sep 2021

Contributed by Lukas

Combatting the forces that pull customers away from your product, for product managers Today we are talking about...

TEI 352: Improve how you get customer insights – with Darshan Mehta 

20 Sep 2021

Contributed by Lukas

What product managers might not know about insights Today we are talking about markets and customer insights. Great...

351: Journey to Product VP – with Liron Lifshitz-Yadin

13 Sep 2021

Contributed by Lukas

What one product manager learned about understanding customers Today we are talking about the journey from software developer...

350: Market segmentation and product pricing – with Dan Balcauski 

06 Sep 2021

Contributed by Lukas

What product managers need to know about positioning products to create value Today we are talking about how...

349: How product managers can and should become innovation choreographers – with Dan McClure

30 Aug 2021

Contributed by Lukas

Create change as a storyteller of the future – for product managers Today we are talking about how...

Special: Are You a Product Manager or a Problem Manager – with Steve Johnson

23 Aug 2021

Contributed by Lukas

Special Episode From the 2020 Summit This is a special podcast episode, sharing an important discussion from The...

348: How product managers can help to future-proof organizations – with Jonathan Brill

16 Aug 2021

Contributed by Lukas

Prepare for the unexpected as a product manager Today we are talking about change. Innovation itself means making...

347: What most product managers get wrong about product management – with Grant Hunter

09 Aug 2021

Contributed by Lukas

The truth about product managers’ common misconceptions Today we are talking about what may sound like fundamentals of...

346: Building a product management group from scratch in a rapidly growing company – with Kenton Hansen

02 Aug 2021

Contributed by Lukas

How product managers can gain influence, solve problems, and propel their organizations to success What would you do...

345: How to use Jobs-to-be-Done to be a market detective – with Dave Duncan, PhD

26 Jul 2021

Contributed by Lukas

Skills for product managers to deeply understand customers’ problems and goals Today we are talking about how to...

344: State of product management performance in 2021 – with Greg Geracie

19 Jul 2021

Contributed by Lukas

Learn what sets successful product management teams apart Today we are talking about a recent study that gives...

343: How product managers can communicate to influence – with Tina Frey Clements

12 Jul 2021

Contributed by Lukas

Tips for product managers to communicate so people remember We are about to have an important discussion on...

342: Conjoint the correct way – with Patty Yanes

05 Jul 2021

Contributed by Lukas

A tool to help product managers understand what features customers value Today we are talking about conjoint analysis,...

341: Using the data warehouse to make better product decisions – with Jeremy Levy

28 Jun 2021

Contributed by Lukas

How product managers can use data to understand customers and create value Today we are talking about making...

340: Lean product development – with Steve Stucky

21 Jun 2021

Contributed by Lukas

Pipeline, Process, and Practice for Product Managers This is the Product Mastery Now podcast. For seven years it...

339: Overcome the challenges innovation leaders have – with Scott Kirsner

14 Jun 2021

Contributed by Lukas

How product managers can succeed in innovation leadership Welcome to the Product Mastery Now podcast. You may know...

TEI 338: Better OKRs, with the person who wrote the original OKR book – with Christina Wodtke

07 Jun 2021

Contributed by Lukas

A tool to help product managers accomplish more Product improvements and product innovation too frequently suffer from accomplishing...

TEI 337: An expanded perspective on UX to make better products – with Mark Baldino

31 May 2021

Contributed by Lukas

How to align your organization and product management team with the voice of your customer In this discussion...

TEI 336: Pricing software products right – with Ajit Ghuman

24 May 2021

Contributed by Lukas

How product managers can solve positioning, packaging, and pricing for their products Today we are discussing how to...

TEI 335: JTBD tips from a veteran practitioner – with Bob Moesta

17 May 2021

Contributed by Lukas

Dive deep into a valuable tool for product managers In this discussion we are learning more about the...

TEI 334: Making product management effective regardless of the product emphasis in an organization – with Monika Murugesan

10 May 2021

Contributed by Lukas

How product managers can excel in both supportive and challenging organizational environments In this discussion we share ideas...

TEI 333: A framework for Jobs-to-be-Done – with Jay Haynes

03 May 2021

Contributed by Lukas

How product managers can build great products by focusing on their customers’ unmet needs Jobs-to-be-Done (JTBD) is a...

TEI 332: Optimizing Scrum in remote teams – with Howard Sublett, Scrum Alliance

26 Apr 2021

Contributed by Lukas

How product managers can benefit from Scrum for joyful, prosperous, and sustainable work The name of this podcast...

TEI 331: Everyday innovator obsessions – with Josh Linkner

19 Apr 2021

Contributed by Lukas

Principles product managers can use to guide creativity and innovation The name of this podcast is changing to...

TEI 330: The coming work paradigm shift – with Matt Coatney

12 Apr 2021

Contributed by Lukas

How product managers can prepare for success in a rapidly shifting work environment This podcast will soon be...

TEI 329: Are your misconceptions about product management holding your career back? An interview by INDUSTRY

05 Apr 2021

Contributed by Lukas

How product managers can avoid false beliefs and revive their careers In this episode, instead of me interviewing...

TEI 328: Getting started with Jobs-to-be-Done – with INDUSTRY and Mike Belsito

29 Mar 2021

Contributed by Lukas

A framework for product managers to dig deep into their customers’ needs I am changing the name of...

TEI 327: How product managers can make better products – with Heather Samarin & Vidya Dinamani

22 Mar 2021

Contributed by Lukas

Pillars and practices for product managers to deeply understand their customers’ problems I am changing the name of...

TEI 326: Future of product management – with Carlos Gonzalez de Villaumbrosia

15 Mar 2021

Contributed by Lukas

The skills product managers need in a changing environment This podcast will soon be changing its name to...

TEI 325: 5 tools to create alignment, communicate better and build trust – with Stefano Mastrogiacomo, PhD

08 Mar 2021

Contributed by Lukas

How product managers can get their teams on the same page This podcast is getting a new name—Product...

TEI 324: What product managers can do now to prepare for senior leadership roles – with Evan Roth

01 Mar 2021

Contributed by Lukas

Powerful actions and mindsets to take product managers to the next level This podcast is getting a new...

TEI 323: Product management insights, stories, and secrets from inside Amazon – with Colin Bryar & Bill Carr

22 Feb 2021

Contributed by Lukas

How product managers can work backwards to amazing products In a few weeks, the name of this podcast...

TEI 322: First Time UX analysis for product managers – with Elizabeth Ferrao

15 Feb 2021

Contributed by Lukas

Four steps for product managers to make an awesome First Time User Experience This podcast is where product...

TEI 321: How product managers can delight customers – with Chip Bell

08 Feb 2021

Contributed by Lukas

Secrets for working with customers to create products they will love This podcast is getting a new name...

TEI 320: Visual strategies to better position your product ideas – with Amy Balliett

01 Feb 2021

Contributed by Lukas

How product managers can use visual storytelling to make their ideas stand out As we move into 2021,...

TEI 319: Product Innovation Management – with Jerry Fix

25 Jan 2021

Contributed by Lukas

How product managers can innovate throughout the entire product lifecycle As we move into 2021, the name of...

TEI 318: The focus of product management—building right products or building products right? – with Narasimha Krishnakumar

18 Jan 2021

Contributed by Lukas

How product managers can understand and solve their customers’ problems This podcast is getting a new name to...

TEI 317: Culture, teams, and leadership – with Teresa Jurgens-Kowal, PhD

11 Jan 2021

Contributed by Lukas

The secret sauce product managers need for success This podcast is getting a new name to better align...

TEI 316: Tools CPOs use – with Anup Yanamandra

04 Jan 2021

Contributed by Lukas

Insights on roadmaps, metrics, OKRs, and more for product managers It is a new year and this podcast...

TEI 315: Product Design and Development Tools – with Carlos Rodriguez

28 Dec 2020

Contributed by Lukas

How product managers can take an idea to a market-ready product This is fourth in the series on...

TEI 314: How to make your ideas thrive instead of die – with Shankar Achanta

21 Dec 2020

Contributed by Lukas

Insights for product managers from an R&D Engineering Director How does an R&D Product Line Director lead the...

TEI 313: Product Innovation Process – with Jean-Jacques Verhaeghe

14 Dec 2020

Contributed by Lukas

What product managers need to know about the journey from idea to product This is another episode in...

TEI 312: Are you using empathy correctly as a product manager? – with Rob Volpe

07 Dec 2020

Contributed by Lukas

How product managers can empathize with customers and colleagues in five steps You’ve heard it before, product managers...

TEI 311: Portfolio Management and the PDMA Body of Knowledge for Innovators and Product Managers – with Steve Atherton

30 Nov 2020

Contributed by Lukas

What product managers need to know about selecting and managing projects This is the next episode in the...

TEI 310: Product managers emerge stronger through adversity – with Joseph Michelli, PhD

23 Nov 2020

Contributed by Lukas

Lessons on innovation and product management from the pandemic Dr. Joseph Michelli is a returning guest, having previously...

TEI 309: Product management strategy – with Allan Anderson, PhD

16 Nov 2020

Contributed by Lukas

The importance of an organizational game plan for product managers I started a new series to explore the...

TEI 308: How innovators lead transformation – with Tendayi Viki, PhD

09 Nov 2020

Contributed by Lukas

Tips on driving innovation within organizations for product managers and leaders Our guest says that organizations need pirates....

TEI 307: Introduction to the PDMA Body of Knowledge for product managers and innovators – with Allan Anderson, PhD

02 Nov 2020

Contributed by Lukas

Discover the smorgasbord of tools for product managers and innovators This is a little longer introduction than normal...

TEI 306: Accomplish twice as much in half the time – with Steve Glaveski

26 Oct 2020

Contributed by Lukas

Simple steps product managers can take to become Time Rich Would you like to get more done? Product...

TEI 305: Become a product naming champ – with Alexandra Watkins

19 Oct 2020

Contributed by Lukas

How product managers can create product names that make people smile Not many product managers get involved in...

TEI 304: How to become an influential product manager – with Ken Sandy

12 Oct 2020

Contributed by Lukas

How product managers can discover customer needs and build the right product I’m often asked by product managers...

TEI 303: A case study for getting the right people on a product team – with Teresa Jurgens-Kowal, PhD

05 Oct 2020

Contributed by Lukas

How product managers can increase team performance by understanding Team Dimensions The only thing better than hearing about...

TEI 302: From product manager to founder – with Ryan Frederick

28 Sep 2020

Contributed by Lukas

What product managers need to know to build a product into a successful company When I’m working with...

TEI 301: Innovation hacks for product managers – with Scott Anthony

21 Sep 2020

Contributed by Lukas

Five behaviors of great product managers and innovators In this discussion we visit two topics—one to help you...

TEI 300: Off the cuff on product management – with Steve Johnson

14 Sep 2020

Contributed by Lukas

A conversation of insights for product managers This is our 300th episode. The podcast started in January 2015,...

TEI 299: Better product team performance by understanding introverts – with Jennifer Kahnweiler, PhD

07 Sep 2020

Contributed by Lukas

Why product managers need to understand introverts and extroverts If you work with other people, and I think...

TEI 298: How product managers can use appreciation to improve product teams – with Dr. Paul White

31 Aug 2020

Contributed by Lukas

The five languages of appreciation for product managers Dr. Paul White is a psychologist, author, speaker, and leadership trainer who “makes.....

TEI 297: How to be a forever employable product manager – with Jeff Gothelf

24 Aug 2020

Contributed by Lukas

Five steps to securing success in product management in an uncertain world Are you taking steps to make...

TEI 296: Better product testing – with Luke Freiler

17 Aug 2020

Contributed by Lukas

What product managers need to know about customer validation and alpha, beta, and delta testing Product testing is...

TEI 295: Do you have what it takes to be a great product manager? Results of the Product Team Performance study – with Greg Geracie

10 Aug 2020

Contributed by Lukas

Five factors of successful product managers Do you and your product teams have the characteristics required for success?...

TEI 294: Crafting Customer Experience and Innovation with The CEO’s Time Machine – with Geoff & Zoe Thatcher

03 Aug 2020

Contributed by Lukas

What product managers need to know to create powerful customer experiences The experience that customers of our products...

TEI 293: FAST Goals for better aligned product projects- with Jeannine Siviy

27 Jul 2020

Contributed by Lukas

  How three powerful questions can lead to better product management I hosted a virtual summit in April...

TEI 292: The essential skills for product manager doers – with Karen Holst

20 Jul 2020

Contributed by Lukas

How product managers can break through the barriers that are keeping them from taking action Product managers are...

TEI 291: Marketing timing and trends impact product management – with Jerry Abiog

13 Jul 2020

Contributed by Lukas

What product managers can do when you launch a product at the wrong time Times change, trends start,...

TEI 290: What product managers must know about Customer Development and Lean Startup – with Steve Blank

06 Jul 2020

Contributed by Lukas

How product managers can boost innovation in companies large and small In 2012 I read a book titled,...

TEI 289: Become an agile leader of product management – with Roman Pichler

29 Jun 2020

Contributed by Lukas

Learn the qualities of a successful product manager and leader. Part of the path to becoming a product...

TEI 288: Design sprints for product managers – with John Zeratsky

22 Jun 2020

Contributed by Lukas

The recipe for rapid product design for product managers A Design Sprint is how you can solve big...