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Chapter 1: What is the main topic discussed in this episode?
Oh, I see them streaming in. Crusher, Gracie, Tom. Good morning, everybody. EJ, EJ, a special shout out to you this morning. I'm sorry for all the times I can't say hello back. Good morning, everyone. Hi, Doctor. Good morning. Hey, everybody.
Good morning, Mary Kay.
Good morning fine people we're just going to give you a minute to come in. and get settled get a good chair, we have a guest Professor in the House today with us so come up front, where you can see. And we will be looking at your questions later and asking some questions to Joshua. So get ready to be inquisitive. We love it. All right. I think is YouTube going? Yep. I see locals.
Hang on.
Chapter 2: How can reframing internet insults improve mental health?
YouTube. How are you? I know Annie's over there. Hi, Annie.
I see some people on YouTube.
Excellent. Okay. So I think we're ready and we're going to let Scott take it away. We have something important to do. Here we go.
Good morning, everybody, and welcome to the best thing that ever happened to you. Not only that, but the best thing that ever happened to anybody. Now, you might say to yourself, Scott, do you have any data to support your claim that this is the best thing that has ever happened to anybody everywhere? Well, as a matter of fact, I do. And the quality of my data?
It's as good as your COVID hospitalization numbers, maybe better. And so you can depend on it. And if you'd like to depend on something else, there is something called the simultaneous sip that is in your future. And all you need to participate is a cover mug or a glass, a tanker, chalice, a stein, a canteen, jugger, flask, a vessel of any kind. Fill it with your favorite liquid. I like coffee.
And join me now for the unparalleled pleasure that dopamine hit of the day, the thing that's better than everything. It's called the simultaneous sipping. Watch it happen now. Go. Sublime.
That was some good sipping. All right, you guys. So again, welcome to the Scott Adams School.
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Chapter 3: What is portmanteau persuasion and how is it used?
This is separate than coffee with Scott Adams. Okay. So all of Scott's videos and streaming, you will find them on YouTube. You'll find a lot more on his locals page, which is scottadams.locals.com. I definitely urge y'all to go over there, subscribe to his channel. It's very affordable. We're lining up interviews right now with some of the subscribers who are amazing.
And we also have some guests that are going to be coming on. We already have those plans. So you're going to love that. Um, a reminder that the Dilbert calendar for 2026 was restocked. You can buy that on amazon.com. Okay. Oh, I have so many videos of Scott with his Amazon orders. It would just be so fun to put those all together. But anyway, the 2026 has been restocked.
So grab that there, get one for a friend. If you didn't have a chance to get one already, I see a lot of you already got it. And, um, The Scott Adams School was Scott's wish for us to carry on. We're not trying to be Scott. We could never be Scott. It is literally just to keep some growth going, some discussion going. to encourage everyone listening to just chill and have a good time with us.
Don't take it so seriously that it's not the same exact format as Scott, okay? It's something different that he wanted us to do. So we love having you here. And he has asked Owen Gregorian. You hear his voice and you hear him on Spaces. He's joining us as one of the hosts, of course. And we have our beautiful Marcella. with a beautiful smile. And he is one of our hosts, of course.
And we have a special co-host and guest professor. You guys love him. It's Joshua Lysak in the house. Fan favorite. Is Joshua frozen?
Is he frozen?
Oh, there you are.
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Chapter 4: How does descriptive language influence persuasion?
I was going over to X to share it because the thing about Rumble Studio is anytime you're trying to do anything else on your smartphone at the same time, it shuts down everything. So I went to share the stream with my people over there.
I was feeling so special. Like you were listening to me like you've never heard such amazingness in your life. I was like, he is amazing.
He's very intense.
I was literally locked in. Yes. My rumble studio.
Yeah, after after we cover the reframe of the day, folks, we're going to be getting into something I like to call portmanteau persuasion, something that Scott Adams was very successful at running on us all going back to the 1990s portmanteau persuasion, you are absolutely going to want to stay for that by the halfway through the episode, I think we'll get to it.
Other than that, you know, make sure you got your reframe, your brain, Hardcover, softcover, I've got the softcover. I think it's going to be page 94 of the softcover. Marcella was saying like page 63 of the hardcover.
It's page 63 of the hardcover, you guys, and page 74 for your Kindle and your paperback. And Marcella, we asked Marcella to pick a reframe today, and I think it's perfectly perfect. It's chapter three, and it is the mental health chapter. And Marcella has honed in on internet, on the internet. Okay. So do you guys have time to grab your reframe your brain?
Hardcover page 63, Kindle and paperback page 74. And let's take it away. Marcella, we'll just hit mute while you read. Okay.
Go get your books, you guys. They'll be tests. Just kidding. So the reframe I picked is from Scott Adams' book, is Internet Insults, which... Yeah, it's apropos for today and for the last few days for all of us. But I wanted to read it and I wanted you to read it along with me and learn along with me. How I see reframes, as most of you do, is a reprogramming of your brain.
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Chapter 5: What are the implications of using adverbs in communication?
This reframe won't fit every situation, but people who enjoy good mental health are not spreading much time insulting people on social media or anywhere else. Likewise, when people have a strong argument, they stick with facts. You only get triggered to insult someone when your argument has been dismantled and you feel the need to act out. On X, I use the reframe this way. Critic.
Of course you have that opinion, dillweed. It's because you're an uninformed and stupid. Me. I appreciate your confession. Then I excuse myself from the conversation without explaining what I mean by confession. Sometimes I mean my critic has lost the debate because they resorted to personal attacks. In that case, I claim victory. I scamper away to happiness.
Other times the personal attacks are not associated with an argument. In those cases, I mean the confession, to be about the person's poor mental health. I'm no mental health expert, but insulting strangers is rarely a sign of good mental health. When a critic, parentheses, a jerk, enters fight mode by hurling a personal insult at you on social media.
They expect an insult in return or perhaps a blocked account. What they don't expect is a puzzle. When the heck does it mean when someone says they appreciate a confession you never offered? It instantly changes the tone of the exchange and puts you in charge because you know what you mean and your critic wants to know because it's about them. Don't tell them. Walk away. That's how you win.
I'm also testing another reframe I borrowed from an ex-follower that goes like this. Usual frame. An insult hurts because it means someone dislikes or disrespects you. Reframe. A stranger's opinion of you, even if it gets published in the New York Times, is little more than their personal diary entry. No one cares what you write in your diary. That's between you and yourself.
If you choose to make your opinion public, that doesn't suddenly make it matter. Think of all the dark thoughts you keep to yourself. Do they matter to anyone else? Nope, saying a dark opinion in public doesn't suddenly make a matter. It's still just a diary entry in different form, boring and unimportant.
For completeness, I must explain why you might see me engaging my critics more than my reframe suggests would be wise. I direct energy to a critic when they make a defamatory and untrue claim of fact that would live forever as truth on the internet unless I deal with it. In those cases, I want any future sleuths to know the false claim is disputed and why.
So I create an interesting body of semi-abusive content to draw attention away from the false claims to my often funny debunking of it. For example, a prominent attorney on X accused me of being wrong on my pandemic commentary because I tend to trust institutional data.
I saw a need to remind his followers that I'm the creator of Dilbert comic and have been mocking institutional data for more than three decades. Sometimes I think no one on the planet distrusts institutional data more than I do. A recurring theme of my daily live streams involves reminding people to distrust data. in any source and why.
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Chapter 6: How do personal insults reflect on the attacker?
Fake news can get 20 times the attention of a correction. So I tried to solve for that problem by creating more of a spectacle and sometimes being more of a jerk than observers feel it's appropriate. Don't be like me. My situation is unlikely to be relevant to people who are not public figures. I only mention it because my actions will seem inconsistent if you don't have the context.
I was just talking about this. I was just talking about this with Shelly and Shelly's cousin Bree before we started the show that I would sometimes send a tweet or a post to Scott and be like, oh, look at what this person said. And he would just be like, well, block them. But I also explained that Scott had a way of letting us know.
if somebody makes it personal or like he said, if they're trying to change the course of history that could live on the internet forever, correct it, perhaps mock them a little bit about it first so they can see your response and then block them because he was just like, you don't need to engage with that person or even allow them.
And I just thought it was so funny because I remember Scott would just be like a Like that, you know, hey, thanks for your confession, you know, and block, you know, give them just enough time to read it and block. And I think that my take on that is it's OK sometimes just to block. You can mute, but you can block because we are living, you know, so publicly on here.
And listen, I go off half cocked all the time, you know, because I'm reacting to something before calming down. And I do have to calm down. And I have calmed down. You'll never believe it, but you're going to see it. I have calmed down. I saged my office.
Calm down, Erica.
No, I'm calm. I'm calm, all right? But I do think that sometimes if somebody's just out to insult you and just be that person, just block it. Don't get reactive to it. And we always do like to say, like Scott always said, mock them mercilessly, make them your mascot and then do what you have to do.
But I used to enjoy when Scott would accuse people of day drinking. That was one of his funnier retorts to some of it. And I, it made sense. And I I've done the same thing sometimes because sometimes people would accuse me of stuff and I'm like, what, what, what are you talking about? Like, either they are saying something where they clearly have no knowledge of anything about me.
And it's like, they're so far off base that I don't know how to respond. I'm like, you know, you, you clearly just haven't been paying attention and you're just going off half cocked with no information. Um, was something that makes no sense. And, and you know, when Scott explained that day drinking reframe where he's like, people really are just like drunk posting on X on a regular basis.
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Chapter 7: What strategies can be used to handle online criticism?
Remember that? Oh, yeah. But that means you're drunk. He would reframe it as if you capitalized all your words that you were drunk.
Scott had rules. No all caps. He could not write in all caps or he would block you. I like that. What do you think?
If I can, I want to jump in here on a couple of things. So most of you know I'm the contributing editor to Reframe Your Brain, and I had a number of conversations about this particular section and other sections, obviously, with Scott. And so in order to, let's say, write anything effectively, you have to understand or edit it or revise it or...
allow it to fully pan out in print to communicate everything that you want to communicate. You have to ensure that you are being effective and covering all the bases. There's another section a little bit later on about how to be a fake in a good way that covers some of the stuff that I said to Scott, we need to address this somewhere in here.
And what I want to bring up is that particular reframe starts with insult, with insult, not with disagreement. And oftentimes in our online culture, we will often misconstrue disagreement with an insult. And just because someone is disagreeing with you does not mean that they're insulting you. Also, and this is a particularly painful yet useful lesson, someone could be insulting you
and providing criticism slash critique. That is correct, and they could be doing it at the same time. There is a fantastic marriage advice book published back in the late 90s, I believe, called Love and Respect, and there's a quote. This is what I read when I was a kid. I would read nonfiction books for adults. being homeschooled at the time. I was rather odd in that way.
But there was a quote in there that I remember from, that was probably 11 years old or 12 years old at the time, and which I read, and it said, you can be right but wrong at the top of your voice. And that goes both ways. First of all, it's fantastic relationship advice that if you want to win, then you...
lose even when you win, but also your critics can be right, but wrong at the top of their voice or let's say all caps. So that particular reframe reframe is specifically addressing personal attacks, not criticism or, Not expose, not exposure. I think there's somebody recently who absolutely botched this reframe in public and it made the bad situation worse.
So given that she's already put herself out in the discourse, I'm going to leverage her example as an example. And that would be Jordan Peterson's daughter, Michaela Peterson. or whatever she goes by now. And in this particular case, she was attacking incels and grapers and other such terms he was using to describe her critics.
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Chapter 8: How does humor play a role in addressing insults?
virulently anti-feminist message that women should not be allowed to vote until they're 23, uniquely, I should have seen that one coming. That was not, I don't think that was the point that she intended to make, but the reactiveness made that become her point. And then she was like, I'm gonna go log off and spend time with my glorious husband and my three kids.
And then one of the replies to those, you're three kids from three different men. And it was inviting criticism that made it work. On the online space, I'm not critiquing, let's see this. Michaela, I'm not critiquing you because you were a woman over the age of 23. Be clear. I am critiquing you because in an objective argument where there were
issues related to rightness, wrongness, legality, illegality. You took an objective argument and made it subjective went from, I think, well, I feel like, and then you gave your enemies ammunition to metaphorically attack you where you are the most vulnerable. Don't ever do that. The correct approach to responding to something like this. I have, I have noticed
is I call it the Huberman technique. It's the Huberman technique. Many of us might recall how Andrew Huberman, the podcast and researcher, the podcaster and researcher, he faced and attempted me-tooing. It turned out that he had something like a soft harem of approximately eight women, and he was spinning plates, to use that language of modern dating. And there is a saying,
Eric, uh, Marcella crops correct me if I'm wrong, but there is a saying that goes something like, uh, women would rather share the King that'd be stuck one-on-one with the jester. And Huberman, uh,
was basically the king who was being shared by all these women and the thing is not all of them knew about one another this is this is my recollection of the story okay but but the point the point is there is this attempted cancellation of him and he's like oh andrew you got to release a statement you got a press release you got to do something you got to respond you got to he said nothing he did nothing and everyone forgot right the huberman technique is when they come to cancel you
When they attack you, when they criticize you, say nothing whatsoever about it at all. That is the Hibberman technique.
Go ahead. And I call this the Richard Gere technique.
You got to explain that one.
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