Moderation vs Censorship & Helping Brands Safely Navigate Social Media w/ Matthew McGrory

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Right About Now - Legendary Business Advice 45 min 4 speakers 6 chapters transcribed
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Why did Elon Musk buy Twitter?

Matthew McGrory 0:30
Wenn jemand mich fragt, warum Elon Twitter gekauft hat, ist es, weil er die Idee im Kopf hat, X in diese massive Plattform zu verändern, wie sie es in China mit Weibo gibt, wo es eine Payment-Plattform hat, es hat Advertisement, es hat Produkte, es ist mit Alibaba verbunden, all diese verschiedenen Dinge in einem einzigen Ort. Das ist die futuristische Vision von Social Media.
Podcast Introduction 0:58
This is Right About Now with Ryan Alford, a Radcast Network production. We are the number one business show on the planet with over 1 million downloads a month. Taking the BS out of business for over 6 years and over 400 episodes. You ready to start snapping necks and cashing checks? Well, it starts right about now.

What is the main topic of this episode?

Ryan Alford 1:21
Hey guys, what's up? Welcome to Right About Now. We're always talking about what's now. And you know it's right, baby. You know it's right, because we're talking about it. Hey, at least we think it is. In our own heads, to your minds. I'm excited. You know, we get to talk one of my favorite topics, social media. And, you know, being a marketing guy, if you're not into social media, then you're probably not really into marketing because it is the way to market these days. But there's a lot of talk about what it is, what it isn't, about what flows through social media. So no better person to come on than the CEO of Arwen.ai. He is Matthew McCrory. What's up, Matthew?

How does Arwen.ai help brands with social media?

Matthew McGrory 2:04
Hey, nice to be on the show. Thanks for having me.

How do political events influence social media platforms?

Ryan Alford 2:06
Yeah, man. I was excited to have you guys reached out and we had to schedule a couple of little blips here and there, but I was pumped. The news has been in your space, which I know. I know marketing well enough with PR. Hey, that's free rising to the top. You want it to be top of mind, right?
Matthew McGrory 2:28
Ja, absolut. Es gab viele Nachrichten im sozialen Medienbereich. Der erste Anfang von Arwen war als Moderation-Tool. Es gab viele Nachrichten über Moderation, Freizeit, Zensur, sowohl in den USA, seitdem du in November deine große Wahl hattest, und dein Vizepräsident war letzte Woche in Deutschland und sprach darüber, free speech telling the leaders of Europe what they should be doing. So it's a very topical discussion point at the minute.
Ryan Alford 3:07
I'm going to ask you, Matthew, since you brought that up, I'm just curious. This is less your opinion, but you can certainly share it more. What is the sentiment overseas? I know you're just south of London. What is the sentiment overseas of what Das hat sich sowohl mit der Wahl als auch mit dem Vizepräsidenten verbreitet. Ist das ein generelles Gefühl oder ist es wie bei uns, 50-50?
Matthew McGrory 3:37
Ich denke, generell ist es wahrscheinlich mehr 60-40 nach links, würde ich sagen, ist das Sentiment. Und ich denke, das ist partly driven by, you know, one of Trump's targets is kind of the media and the kind of traditional mass media. And that they tend to take traditional approaches. And if you look at employees in that space, they tend to be slightly left-leaning people. in ihrer Meinung. Also, ja, ich würde sagen, wir liegen definitiv links. Wir haben hier ein Labour-Gewerbe, das wahrscheinlich mehr über die Unabhängigkeit des rechtsliegenden Gewerbes überwiesen wurde, als über Labors gute Punkte. Aber viele von Deutschland sehen einen Aufbruch von rechtsliegenden Parteien, die Vote bekommen. Very much on the topical points of immigration. Economy still comes out first.
Matthew McGrory 4:37
Everyone wants a job. First and foremost, they want to make money. They want a good platform for that. That's the same, I think, in the US and all across Europe. But yeah, immigration, massive topic here. It's just kind of the levels we've had over the last 15 years across Europe have meant that Ja. Ja.

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