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SaaS Interviews with CEOs, Startups, Founders

1426 Adtech DSP Passes $30m in Revenue With Addition of New Data Product

20 Jun 2019

Transcription

Chapter 1: What is Distillery and how does it generate revenue?

1.212 - 10.486 Nathan Latka

Guys, my new book, How to Be a Capitalist Without Any Capital, just hit the Wall Street Journal bestseller list. It's ranking extremely high on Kindle and Audible.

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Chapter 2: How does Distillery create unique audiences from limited data?

10.547 - 11.949 Nathan Latka

And I want to thank you guys for grabbing it.

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Chapter 3: What competitive advantages does Distillery have with behavioral data?

11.969 - 16.336 Nathan Latka

If you haven't bought it yet, here's what James Y. said in an Amazon review on March 8th.

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Chapter 4: Why does Distillery sell its data product on a CPM basis?

16.636 - 34.562 Nathan Latka

He said, literally, a step-by-step blueprint for conquering the world and building your own empire. Five stars. It's a verified purchase. He goes on to say, if you like doing things the hard way, don't read this book. for everyone else who appreciates someone showing you what to do and why it works step-by-step so you can rinse and repeat and accomplish the same results.

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34.743 - 36.525 Nathan Latka

Read this book now in all caps.

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Chapter 5: What challenges did Distillery face while shifting to a SaaS model?

37.026 - 45.857 Nathan Latka

He then says, pro tip, stock up on highlighters while you're adding this to your Amazon cart, you'll be using them. This book should be required reading for every entrepreneur, startup or founder, business person, and human.

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Chapter 6: How much revenue has Distillery processed this year?

45.877 - 53.307 Nathan Latka

Seriously, Nathan isn't in a kind of class that cuts through all the bull crap, he used a different word, to show you what you need to do and how to do it.

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Chapter 7: How does Distillery ensure the quality of its data offerings?

53.668 - 68.828 Nathan Latka

If success came with an instruction manual, this book would be it. We'll be stocking up and handing these out as Christmas gifts to all my friends and colleagues. If I could give this book a six-star review, I would. From James, James, thank you. All you that listen to the podcast, thank you so much. SaaS founders are loving the book.

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Chapter 8: What are the future plans for Distillery's insights product?

68.948 - 89.563 Nathan Latka

Go grab an Audible version right now at capitalistbook.com. launched in 2008. Distillery was a pure play DSP platform. Net margin on that over the past, call it 12 months has been out 27 million bucks on 20, sorry, on about 55 million through that platform. Recently said, you know what, let's decouple this. Our core product is our audience data.

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89.823 - 101.622 Nathan Latka

They've launched a data product in late 2017, put about 25 million bucks to spend through that platform. They take a 20% cut on that because, and people are willing to pay it because the data again, gives them great lifts. So 5 million revenue on that side, they've raised about $60

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101.602 - 128.471 Nathan Latka

million bucks looking to continue scaling with their team of 107 people based in New York City and other remote locations. This is the top entrepreneurs podcast where founders share how they started their companies and got filthy rich or crash and burn. Each episode features revenue numbers, customer counts and other insider information that creates business news headlines.

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128.651 - 147.614 Nathan Latka

We went from a couple of hundred thousand dollars to two point seven million. I had no money when I started the company. It was one hundred and sixty million dollars, which is the size of the IPOs. We're a bit strapped. We have like twenty two thousand customers. With over 5 million downloads in a very short amount of time, major outlets like Inc.

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147.694 - 164.013 Nathan Latka

are calling us the fastest growing business show on iTunes. I'm your host, Nathan Latka, and here's today's episode. Hello, everyone. My guest today is Michael Beebe. He's the CEO of Distillery, a financial executive and investor with extensive experience in strategic and financial analysis and management.

164.234 - 172.243 Nathan Latka

He brings deep domain expertise in the global advertising media, technology, telecom, payments, and consumer sectors. Michael, are you ready to take us to the top?

172.477 - 172.977 Michael Beebe

Let's go.

173.378 - 175.84 Nathan Latka

All right. What is Distillery and how do you guys make money?

176.861 - 205.814 Michael Beebe

Distillery is a... We think of ourselves as the leading applied data science company serving the advertising and marketing industry. Our mission is to unlock brands' growth potential by helping them find and target their highest value existing and new customers. And we make money essentially by selling insights about who... a particular client's customers are.

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