SaaS Interviews with CEOs, Startups, Founders
1427 Tool Helps You Drive Expansion Revenue, Passes 30 Customers $700k in ARR
21 Jun 2019
Chapter 1: How does Kapta help account management teams increase visibility?
My new book is out, How to Be a Capitalist Without Any Capital.
Chapter 2: Why do companies invest between $25k and $100k annually in Kapta?
It hit the Wall Street Journal bestsellers list, and I just wanted to say thank you.
Chapter 3: What was the initial focus of Kapta when it launched in 2016?
I hope you get it at capitalistbook.com. Here's what user Jay Eggleston said in an Amazon review. Warning, this book is addicting, is Nathan the New Tim Ferriss.
Chapter 4: How has Kapta achieved over $60k in monthly recurring revenue?
He said... I met Nathan during my college days when he was still CEO of Hale. I knew he was inspiration since the day I met him.
Chapter 5: What strategies led to a 110% net revenue retention for Kapta?
The book is totally a Nathan Latka original and this is the new 4-Hour Workweek.
Chapter 6: Why is Kapta moving towards collecting annual payments upfront?
Warning though, it is addicting.
Chapter 7: What is the significance of Kapta's customer acquisition cost?
I'm not sure how long I've been reading it now and the only thing that is making me from put it down is the dreaded workday tomorrow.
Chapter 8: What are the future funding plans for Kapta?
Six people found that helpful. Get the book today at capitalistbook.com. coming from a guy that jumped in about, what was this, two, three years ago, 2016, pivoted, now helping really accounts drive expansion revenue, something I see very few people focused on. He's serving about 30 customers. They pay on average, call it 25,000 bucks in ACV, doing about 62 grand right now in monthly revenue.
That's up 100% year over year from, again, about a year ago. Over 110% net revenue retention on his own base. So clearly he's eating his own dog food. It's working. Willing to spend up to 10 grand to acquire a new $25,000 ACV customer. So less than six month payback, which is important because they're trying to manage and they are managing to cash flow positivity. Three people full time.
Everything else, it's all consulting. This is the Top Entrepreneurs Podcast, where founders share how they started their companies and got filthy rich or crash and burn. Each episode features revenue numbers, customer counts, and other insider information that creates business news headlines. We went from a couple of hundred thousand dollars to 2.7 million.
I had no money when I started the company.
It was $160 million, which is the size of many IPOs.
We're a bit strapped. We have like 22,000 customers. With over 5 million downloads in a very short amount of time, major outlets like Inc. are calling us the fastest growing business show on iTunes. I'm your host, Nathan Latka, and here's today's episode. Hello, everyone. My guest today is Alex Raymond.
He's the co-founder and CEO of Capta, a software platform that helps companies keep and grow their largest accounts. Alex has 20 years of experience in the software industry and has worked in the U.S., Europe, and Asia. He has a bachelor's degree from Georgetown University and an MBA from INSEAD. All right, Alex, are you ready to take us to the top?
Yeah, great. Fantastic. Thanks for having me.
You bet. All right, tell us about Capta. What do you guys do and what's your revenue model? How do you make money?
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