You cannot win by pulling buyers off platforms they are already embedded in. When you are brand new to sales, your only real path to first customers is finding the people who have not committed to anyone yet. That is your greenfield, and that is where every founder and early-stage rep needs to focus first.In this episode of Ask Jeb on the Sales Gravy Podcast, Robert from Nashville, Tennessee joins the show with a real-world challenge: he spent years as a developer building a CRM specifically for home service businesses, and now he has to go sell it with zero sales experience. Jeb breaks down exactly how to define a tight Ideal Customer Profile (ICP), build a prospect list using AI tools, qualify fast on one disqualifying question, and get enough early customers on the platform to generate social proof and referrals.What You Will Learn:Why greenfield prospects are your only realistic target when you are just starting outHow to use Google Gemini to build a prospect list of local home service businesses in minutesThe one qualifying question to ask on every cold call that tells you instantly whether someone is worth pursuingWhy 6:30 to 8:30 in the morning is your highest-value prospecting window for owner-operatorsHow to price your first customers to get skin in the game without scaring them offWhy referrals and geographic territory focus accelerate early pipeline faster than any other tacticPerfect For:Founders and entrepreneurs selling their own product for the first timeSales reps breaking into a market dominated by established playersAnyone building a pipeline with no existing customer base or brand reputationJeb Blount is the author of Fanatical Prospecting, Objections, Sales EQ, and 12 other bestselling sales books. He is the founder of Sales Gravy and one of the most sought-after sales trainers and keynote speakers in the world.Have a question for Jeb? Submit it at salesgravy.com/ask.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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