How You Can Access Hidden Markets & How to Be A Super Conversationalist
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Why does Hooters only hire female waitstaff and is it legal?
Today on something you should know, why are there no male waiters at Hooters? Then learning how to play the game of hidden markets.
What are they? If you want to go to a hot restaurant, if you want to go to see a popular concert, and all the shows might be sold out. And all of these constitute hidden markets, places where if you understand the rules better, you actually might be able to get things that you want.
Also, why laughing more can help you lose weight and what makes a great conversation and how to have more of them.
If you think about the best conversations that you've ever had in your life, if I was to look at a transcript of that conversation, it would look like a mess. We are starting ideas and then we're getting distracted by other ideas and then I'm interjecting with questions. Those are what great conversations look like.
All this today on something you should know. A big thank you to today's sponsor, Vinted. I think most of us have what I call someday clothes. I'll wear that someday. That'll fit better someday. Someday I'll have a place to wear that.
What are hidden markets and how can they help you get a booked‑out restaurant table or concert tickets?
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know. Fascinating intel. The world's top experts. And practical advice you can use in your life. Today, something you should know with Mike Carruthers.
Have you ever wondered why there are no male waiters at Hooters? Wouldn't that be discrimination? Well, that's the question we're gonna start with today on something you should know. Hi, welcome, I'm Mike Carruthers. So men are seemingly just as qualified to serve food and drinks in a restaurant as women are. Yet you won't find any male waiters at Hooters. So that seems like discrimination. And a few men thought so back in 1997 and finding. Filed a lawsuit against the company. Hooters ended up settling for about $3.75 million, and they agreed to open some restaurant jobs to men, but not server positions. The company argued that being female is part of what's called a bona fide occupational qualification, or BFOQ.
It's an exception in the Civil Rights Act that allows gender-based Tiring in rare cases where it is essential to the business. Hooters claims its servers are part of the restaurant's entertainment experience, not just food service. So the BFOQ applies. Now Southwest Airlines tried the same argument back in nineteen eighty one, but a federal court ruled that Southwest could not hire only women as flight attendants, saying the airline's main business was transportation, not entertainment. And that is something you should know. Wouldn't it be great if you could make your own luck, or at least tilt the odds in your favor? Whether it's scoring a table at a booked-out restaurant or landing concert tickets, getting your kids into the right school, or even finding an organ donor.
In many cases, it's knowing how to access what economists call hidden markets. These are markets that don't run on money, but On information, relationships, and timing. And if you understand how they work, you can dramatically increase your chances of success. Here to explain this is Judd Kessler. He's a professor of business economics and public policy at the Wharton School at the University of Pennsylvania. He was named one of Forbes' thirty under thirty in law and policy, and he's author of a book called Lucky by Design The Hidden Economics You Need to Get More of What You Want.
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Chapters
8 chapters
1
Why does Hooters only hire female waitstaff and is it legal?
0:03–1:14
2
What are hidden markets and how can they help you get a booked‑out restaurant table or concert tickets?
1:14–7:00
3
How does Judd Kessler define hidden markets and what rules govern them?
7:00–16:36
4
What strategies can you use to win first‑come‑first‑serve races for reservations and tickets?
16:36–24:51
5
How can asking deep, value‑based questions make you a super‑conversationalist?
24:51–36:53
6
What techniques improve difficult conversations, like asking for a raise or giving feedback?
36:53–43:34
7
How does laughter affect stress, immunity, and weight loss?
43:34–47:54
8
What are the key takeaways on hidden markets, conversation skills, and the power of laughter?
47:54–48:07
Speakers
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