In 2005, this week's guest Sarah Edmondson joined what she thought was a personal development program devoted to helping her overcome her "limiting beliefs." Little did she know it'd turn out to be one of the most notorious and scrutinized groups of all time, NXIVM. "Self-Help" is a distinctly optimistic American pursuit and a majorly profitable industry. Sooo many culty groups start out with the innocent promise of helping their members become their best self. This gray area between positive self-improvement program and dangerous sect is exactly what hosts Isa and Amanda discuss on this week's can't-miss episode with Sarah, host of the podcast A Little Bit Culty and star of The Vow on HBO (Season 2 streaming now!). To support Sounds Like A Cult on Patreon, keep up with our live show dates, see Isa's live comedy, buy a copy of Amanda's book Cultish, or visit our website, click here! Thank you to our sponsors! Get 10% off your first OSEA order sitewide with code CULT at OSEAMalibu.com Visit ritual.com/CULT to start Ritual or add Synbiotic+ to your subscription today. Sounds like a Cult is sponsored by BetterHelp. Visit BetterHelp.com/CULT today to get 10% off your first month. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.