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Recorded27 Aug 2026

Publisherfeed.podbean.com ↗

Handlerec:20165646

Show notes

Host Richard Chambers interviews April Crichlow, CMO of Optro, about marketing to the skeptical internal audit profession, the company’s customer-driven approach, and the strategy behind renaming AuditBoard to Optro. They discuss how Optro balances cutting-edge AI features with practical outcomes, builds trust with professional bodies, and advises chief audit executives on communicating value to leadership and boards.

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