Alyssa Stevens, Social Media Director at Boston based Connelly Partners, talks to us about why your business must use TikTok, how best to use TikTok and about the 3 million (not a typo) 'influencers' they have on the Connelly database. BTW, an influencer can cost you anything from a bottle of shampoo to $300,000 plus, plus, plus. Alyssa tells all. Her 'hire in a heartbeat'? Eva Chen, director of fashion partnership at InstagramEmma Kennedy, co-founder of Grafter, tells us about what she says is 'Ireland's first work-style brand'. Grafter is primarily a collection of very fine looking temporary offices, mostly based in Dublin, with one unit in London. She has been looking at Cork premises as well, but nothing so far. She explains why, as more people turn their backs on the traditional office the more it suits her office business. The company has room for 300 'members' as she calls them, at the moment, but wants to grow that to 1,000. Soon. Her 'hire in a heartbeat'? India Healy O'Connor, founder of XeldaGary Gallagher, co-founder Optahaul, says his early stage, but revenue generating, software company OptaHaul, can make money from working out the best route to bring milk to creamery, proving again there's the business in the most obscure of activities. The 2nd biggest cost in milk production can be haulage and he says he can save up to 30% of that cost. His software is applicable across Europe and he's had unrequested (but very welcome!) inquiries from the US and South America. He's currently funding, so if you know the industry, it's well worth a listen.His 'hire in a heartbeat'? TeamGBS supporter Bobby Healy, founder of MannaRuth Bailey, co-founder Vigo Health, has a long history in the health insurance market. This is her fourth start-up (not all successful she admits) but she has made some excellent exits as well. Vigo is taking aim mostly, but not solely, at the under-35's who aren't really engaged with the health insurance market. Vigo Health could be that sector's 'gateway drug'? Ruth is looking for employers who want to offer their employees a highly-affordable perk, looking after their health, always.Her 'hire in a heartbeat'? Her own brother, David Bailey - but she says she'd also kill him! Find out why. Gardai have been notified!All our great insights are brought to you thanks to De Facto Shaving Oil, the world's best shaving oil. Buy it now on www.DeFactoShave.com Find all episodes at www.ThatGreatBusinessShow.com Hosted on Acast. See acast.com/privacy for more information.

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