Is it time to catch bigger fish? Moving “upmarket” can be a bold — but smart — move for some businesses. Transitioning from selling lower-priced products and services to higher-priced ones can be tricky, though. How can you decide if it’s right for your business? More importantly, how do you pull it off? Today, we discuss what can go right, and what can go wrong. By making a smart transition, you can enjoy the benefits of wider profit margins, higher customer lifetime value, and a whole new market. Best of all, you can do it without alienating your current customers. Click Play! SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors eBay Authentic Watches Are you hunting for a rare, vintage, or new watch? eBay has that hard-to-find watch you’ve been after — backed by eBay’s new Authenticity Guarantee: No fakes. No fraud. No doubt. Independent experts will meticulously inspect every detail of your dream timepiece, so you can be confident it’s authentic. Find your dream timepiece at ebay.com/authenticwatches. Domestic sales only. Woven With Woven, you can sync all your calendars in one place – including Google and Microsoft. Create scheduling links directly from your calendar – no more third-party apps. Rapidly timeblock your week with smart templates. Track your time, and gain insights with built-in analytics. Woven is 100% free to use for several months. Download the Woven app or visit woven.com to get started organizing your life. Show Links EasyCourse CartHook Blog The post MBA1667 Should You Move Up Market? + Free Ride Friday appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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