The Art of Online Business
Episodes
Quick Tip: How to Refine Your "Promise" For More Sales
28 May 2021
Contributed by Lukas
Do you know what it means to refine your promise? Have you ever done it for your program, course, coaching, etc.? Cut your lead gen costs in HA...
How to Create a More Inclusive Business with Erica Courdae
26 May 2021
Contributed by Lukas
How can you change your company culture to be more inclusive? How can you create a more inclusive business overall? Cut your lead gen costs in ...
Quick Tip: What If It Were Easy?
21 May 2021
Contributed by Lukas
What if it were easy to accomplish all of the daunting tasks in your business such as setting up funnels, writing an email series, researching your pe...
Impact is Far Greater Than Intent (In Business & Life)
19 May 2021
Contributed by Lukas
I should have had this conversation with you a long time ago...In this episode, I am getting vulnerable and sharing with you a shift that has been hap...
Quick Tip: 5 Ways to Get Over the Fear of Hiring
14 May 2021
Contributed by Lukas
Are you ready for practical tips that you can actually apply to get over your fear of hiring? Cut your lead gen costs in HALF with my $37 mini-...
How She Did It: Her First Multi 6-Figure Launch In Just 10 Months with Karin Carr
12 May 2021
Contributed by Lukas
It’s no secret that online entrepreneurs want to grow their businesses without working harder and longer. I am definitely one of those people, and s...
Quick Tip: Strategy Session: Getting Clarity On Who to Hire
07 May 2021
Contributed by Lukas
Does starting the hiring process overwhelm you? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online ...
New Hire Onboarding: The (Critical) First 90-Days
05 May 2021
Contributed by Lukas
Do you have a solid onboarding process? So many of my students struggle with this in their business, and to be honest, I struggled with this too! ...
Quick Tip: How I've Become WAY More Productive
30 Apr 2021
Contributed by Lukas
What time of the day do you do your best work? I call this your magic time! Cut your lead gen costs in HALF with my $37 mini-course–NOW only ...
Behind the Scenes: My Accelerator Coaching Program
28 Apr 2021
Contributed by Lukas
With all of the different business coaching programs out there, how do you decide which one will benefit you the most? Cut your lead gen costs ...
Quick Tip: #1 Overlooked Way to Get More Customers
23 Apr 2021
Contributed by Lukas
Do you want more customers or students? You’re probably overlooking how to get them... Cut your lead gen costs in HALF with my $37 mini-cours...
How to Create a Tiny Offer™ Funnel with Allie Bjerk
21 Apr 2021
Contributed by Lukas
Do you know what a Tiny Offer is? Do you use them in your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visi...
Quick Tip: How to Find the Leverage Point In Your Launches
16 Apr 2021
Contributed by Lukas
Do you know how to find and use your leverage point? It’s all in your data, my friend! Cut your lead gen costs in HALF with my $37 mini-cours...
The Simple 3-Step Method for Getting PR for Your Business with Gloria Chou
14 Apr 2021
Contributed by Lukas
Are you confident in your PR strategy? Do you know how to pitch your business well? Cut your lead gen costs in HALF with my $37 mini-course–N...
Quick Tip: 5 Ways to Get Students to Complete Your Course
09 Apr 2021
Contributed by Lukas
How are you making sure that your students are finishing your course or program? Cut your lead gen costs in HALF with my $37 mini-course–NOW ...
How to Confidently Build & Lead a Small Team w/ Tianna Tye
07 Apr 2021
Contributed by Lukas
How confident are you when it comes to building your team and leading them well? Cut your lead gen costs in HALF with my $37 mini-course–NOW ...
Quick Tip: Making Sense of Facebook's New 8 Conversion Event Limit
02 Apr 2021
Contributed by Lukas
Are you educated on Apple’s iOS privacy updates and the 8 conversion event limit that Facebook is rolling out in light of them? Cut your lead...
Behind the Scenes: My Newly Redesigned RickMulready.com with Elizabeth McCravy
31 Mar 2021
Contributed by Lukas
Does your website represent who you are and your business well? It should! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $...
Quick Tip: Are You Solving the Wrong “Problem” In Your Webinar Funnel?
26 Mar 2021
Contributed by Lukas
Do you change things in your funnel without looking at your data first? I see this happening all the time! Cut your lead gen costs in HALF with...
From Resistant to Hiring to WHO CAN I HIRE NEXT?! w/ Stephanie DeLussey
24 Mar 2021
Contributed by Lukas
Are you apprehensive about bringing on team members to help you in your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW...
Quick Tip: Working Harder & Longer Isn’t the Answer
19 Mar 2021
Contributed by Lukas
Are you under the impressions that working harder and longer is the only road to achieving your goals? Cut your lead gen costs in HALF with my ...
How to Create Financial Freedom & Fulfillment w/ John Lee Dumas
17 Mar 2021
Contributed by Lukas
Do you know that there is no secret to financial freedom and fulfillment? That’s right, my friend, but there is a roadmap. Cut your lead gen ...
Quick Tip: 3 Tips to Becoming a Better Leader
12 Mar 2021
Contributed by Lukas
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a...
A Counterintuitive Approach to Hiring Your Support Team with Erika Macauley
10 Mar 2021
Contributed by Lukas
Do you want to know how to start making hires for your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit T...
Quick Tip: What Grade School Taught Me About Standing Out Online
05 Mar 2021
Contributed by Lukas
Are you trying to figure out how to stand out in a crowded niche?If you’ve been listening to the show recently, we’ve been talking about this a lo...
The Switch: How I Became Strategic and Intentional With My Messaging & Content
03 Mar 2021
Contributed by Lukas
Have you changed your messaging since starting your business? I bet you have! Cut your lead gen costs in HALF with my $37 mini-course–NOW onl...
Quick Tip: Why Your "Ideal Customer Avatar" Is Broken
26 Feb 2021
Contributed by Lukas
Is your ideal customer avatar really working for you?If you've been listening to the podcast for the last few episodes, you know that I've b...
How to Sell More Without Even Selling with Brandon Lucero (Part II)
24 Feb 2021
Contributed by Lukas
Are you ready to learn some mind-blowing strategies for creating effective messaging? If you didn’t catch Part I of my conversation with Brandon, yo...
Quick Tip: Testing Facebook Ads On the Cheap
19 Feb 2021
Contributed by Lukas
Do you want to test your ads without sinking a ton of money into them? Today we’re talking about optimizing one of the three key pillars of becoming...
How to Create Messaging That Stands Out with Brandon Lucero (Part I)
17 Feb 2021
Contributed by Lukas
A lot of us are in crowded niches, so we have to figure out how to stand out in the crowd. How do we differentiate ourselves and be heard among all th...
Quick Tip: 3 Content Ideas for Creating Pre-Launch Buzz
12 Feb 2021
Contributed by Lukas
Do you have a pre-launch strategy? Are you getting people excited about your launch? Cut your lead gen costs in HALF with my $37 mini-course–...
Apple's iOS Privacy Updates and Your Ads: What You Need to Know
10 Feb 2021
Contributed by Lukas
Are you trying not to freak out about the Apple iOS privacy updates and how they are going to affect your ads? Don’t panic. We’re getting into eve...
Quick Tip: Revenue Generating Activities (In 3 Hours/day)
05 Feb 2021
Contributed by Lukas
What if you only had 3-4 hours a day to work your business? What would you be spending your time on? Cut your lead gen costs in HALF with my $3...
"Best of": How She Did It - How to Sell $100K WITHOUT Ads, w/ Nicole Burke
03 Feb 2021
Contributed by Lukas
Today, I am bringing you a “Best of” episode that is more relevant now than ever. What I love most about Facebook and Instagram ads is that when y...
Quick Tip: Generating Leads & Sales Without Money for Ads
29 Jan 2021
Contributed by Lukas
Today I want to talk about a question that someone posted recently in our Optimized CEO Facebook group: how do I automate leads and sales without spen...
The Secret to High Converting Launch Copy with Brittany McBean
27 Jan 2021
Contributed by Lukas
Do you want to know how to have the best launch copy on the block? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit...
BONUS: A Simple Trick for Increasing Your Revenue + More (OTO Coaching Session)
25 Jan 2021
Contributed by Lukas
Are you in the mood for a bonus episode? Me too. Let’s do it. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit ...
Quick Tip: A Better Alternative to Webinars?
22 Jan 2021
Contributed by Lukas
Are you trying to figure out what launch method is right for you? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visi...
How She Did It: $25k In Her First Launch with Therapist Amy Wine
20 Jan 2021
Contributed by Lukas
Making $25k from your first launch sounds pretty great, right? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The...
Quick Tip: What Every "Early" Course Creator Needs to Be Focused On
15 Jan 2021
Contributed by Lukas
Do you have an offer that you know is good but that you're having trouble getting traction with? Cut your lead gen costs in HALF with my...
Launch Review: How I Got a $113 EPL In My 'Offer to Optimized' Launch
13 Jan 2021
Contributed by Lukas
Do you do launch reviews after your launches to see how everything went? Well, it’s super important that you do, and I am going to tell you why. ...
Quick Tip: How to Avoid "Offer" Overwhelm
08 Jan 2021
Contributed by Lukas
Today, I want to talk about one of the biggest problems that I see course creators making (and I’m seeing it a lot). Cut your lead gen cos...
Strategy Session with Baby Sleep Consultant Lynette Marsden
06 Jan 2021
Contributed by Lukas
Do you have clarity on what problem you solve for people? If you do, could you have more? Cut your lead gen costs in HALF with my $37 mini-cour...
"Best of" How to Be a Guest On Podcasts (In 2021)
01 Jan 2021
Contributed by Lukas
We are officially in 2021! Happy New Year, friends. Today, I am bringing you a “Best of” episode that is more relevant now than ever. This was o...
Quick Tip: Big Changes Coming to Your Ads?
30 Dec 2020
Contributed by Lukas
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a...
The Secret to Maximizing Your Profit in 2021 w/ Mel Abraham
23 Dec 2020
Contributed by Lukas
How do you like the sound of maximizing your profit in 2021? Then you're going to want to stick around for this episode. Cut your lead g...
BONUS: My Lessons from 2020 + "Predictions" for 2021
21 Dec 2020
Contributed by Lukas
Who’s ready to say goodbye to 2020? Yeah. I think a lot of us are. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!V...
Quick Tip: How to Scale Your Facebook/IG Ads in 2021
18 Dec 2020
Contributed by Lukas
In this episode, I want to share with you how I look at scaling Facebook and Instagram ads. Cut your lead gen costs in HALF with my $37 mini-...
MUST Know Legal Tips for Online Entrepreneurs w/ Jim Hart
16 Dec 2020
Contributed by Lukas
Do you have your legal systems in order? Is it the part of your business that you put off? I totally get it. Cut your lead gen costs in HALF ...
Quick Tip: Optimizing a High Ticket Webinar Funnel
11 Dec 2020
Contributed by Lukas
Do you have a high ticket offer that you’d like to see even better results from? Cut your lead gen costs in HALF with my $37 mini-course–NO...
How to Put On a HUGELY Successful Virtual Event w/ Hallie Sherman
09 Dec 2020
Contributed by Lukas
For those of us who run live events, one of the big challenges of 2020 has been what to do. Do you cancel them? Do you take them virtual? What’s the...
Quick Tip: Overcoming the Fear of Hiring
04 Dec 2020
Contributed by Lukas
Have you ever hired someone for your team that didn't work out? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Vis...
“Best Of": [Case Study] How to OWN a Niche Slow & Steady w/ Kate Dillon
02 Dec 2020
Contributed by Lukas
Today’s episode is going to be a “best of” replay of one of the most highly downloaded episodes in 2020. Cut your lead gen costs in HA...
"Best Of" Quick Tip: Understanding Your Target Audience Is Everything When It Comes to Ads
27 Nov 2020
Contributed by Lukas
I see this topic coming up over and over again - why people are not getting the results that they want with their Facebook and Instagram ads. ...
8 Must-Read Business and Mindset Books
25 Nov 2020
Contributed by Lukas
Are you looking for a simple way to work on your mindset? Nothing beats a good book, right? Cut your lead gen costs in HALF with my $37 mini-...
Quick Tip: Inside My Daily Schedule (With a 2yr Old)
20 Nov 2020
Contributed by Lukas
In this episode, I am giving you a glimpse into my daily schedule with my daughter, Maya. She is turning 2 years old, so people ask me all the time ...
Q&A with Rick: Optimizing Your Business (and Ads)
18 Nov 2020
Contributed by Lukas
Want to figure out how to optimize different aspects of your business including your ads? You’re in the right place. Cut your lead gen cost...
BONUS Coaching Session: Unpacking Webinar Launch Stats for Bigger Revenue
16 Nov 2020
Contributed by Lukas
Want to know what goes into a crazy successful launch? Let’s learn from someone who’s had one! Cut your lead gen costs in HALF with my $3...
Quick Tip: 9 Creative Ways to Make an Extra $300 a Month
13 Nov 2020
Contributed by Lukas
Would you love to be able to make an extra $300 every month? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The A...
Case Study: Easy + Fun = Brandi’s BIGGEST Launch Ever
11 Nov 2020
Contributed by Lukas
Do you dream about your perfect launch? It’s low stress, goes smoothly, AND brings in the big bucks? Cut your lead gen costs in HALF with my ...
Quick Tip: How to Choose the Right Business Mentor/Coach
06 Nov 2020
Contributed by Lukas
Have you been thinking about hiring a mentor or coach to help you on your journey? Today I want to talk about why I think it's a really great ide...
How She Did It: 5-Figures Per Month On Evergreen With a (Very) Small Team w/ Elizabeth McCravy
04 Nov 2020
Contributed by Lukas
Do you like the sound of five figures a month on evergreen? Yeah, me too! Cut your lead gen costs in HALF with my $37 mini-course–NOW only ...
Quick Tip: 3 Systems Every Course Creator Needs In Their Business
30 Oct 2020
Contributed by Lukas
Want to know the secret to achieving your goals? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online...
3 Lessons (and Mistakes) to My First 6-Figures
28 Oct 2020
Contributed by Lukas
We all have highs and lows in business, right? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online...
Quick Tip: How to Repurpose One Piece of Content Into Seven
23 Oct 2020
Contributed by Lukas
Do you look at other course creators and wonder how they manage to create so much content? Cut your lead gen costs in HALF with my $37 mini-c...
Simple Hacks for Writing Copy that Converts, with Brittany McBean
21 Oct 2020
Contributed by Lukas
Thinking about becoming a copywriter? Or maybe hiring one? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The A...
Quick Tip: 3 “Must Have” Facebook Ads Audiences
16 Oct 2020
Contributed by Lukas
I want to talk to you about three “must-have” Facebook ads audiences that you need to be including in your campaigns. Cut your lead gen c...
Coach, Ads Manager, Course Creator: How Ana Katz Overcame Fear to Build a Successful Business
14 Oct 2020
Contributed by Lukas
What fears are holding you back from going after your dreams? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit Th...
Quick Tip: How to Deal with Imposter Syndrome
09 Oct 2020
Contributed by Lukas
Have you ever told yourself that you’re not qualified to be doing this work? That someone else could do it better than you? That you’re not good e...
How to Create More Profit In Your Business with Emily Sandberg
07 Oct 2020
Contributed by Lukas
Everybody talks about revenue, right? But what no one really talks about is profit. Cut your lead gen costs in HALF with my $37 mini-course–N...
Quick Tip: Understand THIS for Better Facebook Ads Results
02 Oct 2020
Contributed by Lukas
Do you ever feel like Facebook is working against you and your ads? Well, I'm here to reassure you that it's not. Cut your lead gen...
How to Create and Price Your Flagship Offer (Part II)
30 Sep 2020
Contributed by Lukas
Are you stuck on pricing your flagship offer? Is it too high? Is it too low? This trips a lot of people up which is exactly why I wanted to put togeth...
Quick Tip: Want More Revenue? Ask Different Questions
25 Sep 2020
Contributed by Lukas
I'm going to go out on a limb here and assume that you're listening to this podcast because you want to grow your online business, right? ...
How to Create and Price Your Flagship Offer (Part I)
23 Sep 2020
Contributed by Lukas
Do you have one flagship offer, or are you struggling with a whole bunch of offers that aren’t performing as well as you want them to? Cut ...
Quick Tip: The Quickest Way to Predictable $5K Months
18 Sep 2020
Contributed by Lukas
Do you want to start making a consistent income from your online business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $...
Optimized Team Building: Your First Hire(s)
16 Sep 2020
Contributed by Lukas
Have you thought about how hiring a team could save you time and make you more money? Who would your first hire be? Cut your lead gen costs in ...
Quick Tip: How to Double Your Next Launch (with Facebook and IG Ads)
11 Sep 2020
Contributed by Lukas
Are you tired of running Facebook and Instagram ads and not seeing the results you want? The solution might be simpler than you think. Cut yo...
How a Rocket Scientist Created An Online Business that Feeds His Deeper Purpose
09 Sep 2020
Contributed by Lukas
Do you feel like you’re putting more into your business than you’re getting back? Whether that’s finances, time, or energy, you’re not the onl...
Quick Tip: 3 Essential Questions For Clarity In Your Business
04 Sep 2020
Contributed by Lukas
Do you want to grow your business more quickly and attract your ideal client? Cut your lead gen costs in HALF with my $37 mini-course–NOW o...
Multiple 6-Figure Coaching Business (in 12 Months) w/ Neill Williams
02 Sep 2020
Contributed by Lukas
Could your business be running more efficiently? Could you be spending your time more productively? Cut your lead gen costs in HALF with my $37...
Quick Tip: Thinking Differently About Goals
28 Aug 2020
Contributed by Lukas
Do you like to set safe goals? The ones you know you can meet? What would happen if you started setting your goals higher and higher? Cut you...
3 Key Pillars of a Successful (and Fun!) Online Business
26 Aug 2020
Contributed by Lukas
Are you trying to do it all yourself? Are you trying to create more content to attract more clients? It’s exhausting, right? Cut your lead ge...
Quick Tip: Choosing the "Right" Kind of Launch
21 Aug 2020
Contributed by Lukas
Whether you're new to the online business game or maybe you've been doing this a while, I want to talk to you about choosing what kind of la...
How to Grow Your Personal Brand & Be an Influential Leader w/ Rory Vaden
19 Aug 2020
Contributed by Lukas
Do you ever wish there were more hours in the day? How would you grow your personal brand if there were? Cut your lead gen costs in HALF with...
Encore! How to Create the Most POWERFUL Content You’ve Ever Created w/ Brandon Lucero
17 Aug 2020
Contributed by Lukas
Today we have a special BONUS encore episode featuring my friend Brandon Lucero. This is one of our most popular episodes of the podcast and I have a ...
Quick Tip: My #1 Mindset “Hack” for Scaling My Business
14 Aug 2020
Contributed by Lukas
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a...
From Imposter Syndrome to $10K+ Months, w/Dr. Nicole Rankins
12 Aug 2020
Contributed by Lukas
A common misconception about the phenomenon called Imposter Syndrome is that you can “educate” yourself out of feeling it. This is not necessarily...
Quick Tip: 3 Facebook/IG Ads Mistakes I’m Seeing
07 Aug 2020
Contributed by Lukas
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a...
How to Create & Deliver a High-Converting Webinar w/Colin Boyd
05 Aug 2020
Contributed by Lukas
Do you still find yourself thinking of sales as kind of sleazy? Do you wish your sales pitches sounded and converted better? Maybe you have been wonde...
Quick Tip: Indecision Fatigue is Keeping You Stuck
31 Jul 2020
Contributed by Lukas
In this quick tip episode, we are talking about something I see so often in the online space. Cut your lead gen costs in HALF with my $37 mi...
Jason Brown's #1 Secret for Selling His Membership
29 Jul 2020
Contributed by Lukas
Are you undervaluing your services? Do you price them lower than you want to because you’re scared people won’t pay more? Cut your lead g...
Quick Tip: Should You Let People Buy After a Deadline?
24 Jul 2020
Contributed by Lukas
Let me ask you a question: what does integrity mean to you? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Ar...
How He Did It: His First 6-Figure Launch, w/ Kerry Egeler
22 Jul 2020
Contributed by Lukas
Do you ever hear about 6-figure launches and wonder how in the world they pulled that off? Or how you could start making money like that? Cut y...
Quick Tip: Always Be Testing Your (FB/IG) Ads
17 Jul 2020
Contributed by Lukas
Today we are talking about testing your ads. Now, if you’ve been with me for a while, you know that I am ALWAYS telling you to be testing. And that ...
How to Use LinkedIn to Get Leads and Make Sales w/ Chase Gibson
15 Jul 2020
Contributed by Lukas
Are you currently using LinkedIn for your online business? If not, this episode of the Art of Online Business podcast may just convince you that you n...
Quick Tip: The Counterintuitive Approach to Scaling Your Business
10 Jul 2020
Contributed by Lukas
What if I told you that the simpler your business, the better? That the simpler your business is set up from an offers perspective, the faster you&apo...
Inside My Business (Behind-the-Scenes of My Business Model)
08 Jul 2020
Contributed by Lukas
I get questions all the time about how I run my business, so in today’s episode I’m finally taking you behind the scenes of what goes down. Hopefu...
Quick Tip: How to Create a High Converting Lead Magnet
03 Jul 2020
Contributed by Lukas
Today we’re diving into what a lead magnet is and how to create an effective one. It’s something that a lot of people find overwhelming, but I’m...
Overcoming Mindset Blocks to Create a Business You Love w/ Melissa Webb
01 Jul 2020
Contributed by Lukas
Do you feel like you need permission to say that you have an idea worth committing to? Are you trying to prove to yourself and others that you have va...
Quick Tip: 3 Simple Steps to Optimizing Your Funnel
26 Jun 2020
Contributed by Lukas
Today we are talking about how to optimize your funnel by working smarter, not harder. So many people think that the more they offer in their business...