The Best One Yet
đ„ âA Bar Song Bizâ â Shaboozyâs economic ballad. Lululemonâs ânewnessâ. Googleâs weather channel.
Mon, 09 Dec 2024
Lululemonâs stock jumped 19% Friday because itâs obsessed with one word⊠âNewness.âShaboozyâs âA Bar Songâ just set a music record⊠but itâs a biz lesson on breaking genres.Google just unveiled its most powerful AI product yet⊠the ultimate weather predictor.Plus, TikTok will officially be banned in January⊠but that may be the biggest productivity boost for the American economy ever.$GOOG $LULU $SPYSubscribe to our new (2nd) show⊠The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksâThe Best Idea Yetâ: The untold origin stories of the products youâre obsessed with â From the McDonaldâs Happy Meal to Birkenstockâs sandal to Nintendoâs Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.â-----------------------------------------------------GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show⊠The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. Itâs The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chapter 1: What is the best business news story of the day?
This is Nick. This is Jack. Welcome back. It is Monday, December 9th. And today's pod is the best one yet. This is a T-boy. The top three pop business news stories you need to know today. How was the restaurant? Did you guys eat something new on the menu again? Oh, at Electra's? Yeah. Did you get the whole menu? Dude, we're only like halfway through. I told you the babysitters have fallen through.
But this weekend I got steak frites. It was good. Medium rare. Take it any day. Jack, three stories for today's team boy. What do we got on the pod? For our first story, Lululemon stock jumped 19% on Friday, all because of one single word. Newness. Lululemon is obsessed with newness. And so are we now. For our second story, it's Shaboosie's A Bar Song.
That song is tied for the longest streak ever at number one on the music charts. But Chibuzi's greatest hit is really a business lesson on breaking genres. And our third and final story. Google just unveiled its most powerful AI product yet, a weather forecaster. Google just became the world's most powerful weather fortune teller. Hey, Roker, you're up.
But yetis, before we hit that wonderful mix of stories. Fantastic mix of stories to kick off the week. Love the mix, Jack. For four years now, we've heard rumors that TikTok might be getting banned someday. Warning, yetis, that day is January 19th. Because here's the news. On Friday, the U.S. Federal Appeals Court ruled that Congress can ban TikTok. Witches!
huge because Congress already voted to ban TikTok and President Biden, he already signed the ban of TikTok. It's a law that was passed last year. TikTok must sell away from its Chinese ownership by January 19th or the app is banned nationwide. So now that TikTok has lost the appeal, it is final. It is official. TikTok will be banned. So unless something crazy happens, which is possible.
Yeah, it happens. These things happen. On January 19th, the day before the presidential inauguration, there will be no more TikTok in America. We repeat, hashtag the country's most popular app will be blocked. Pour one out for Addison Rae. The only way you're going to be going viral, besties, is in a hospital. But we actually have a big theory about the impact of the TikTok ban.
Jack and I were talking over the weekend and we have got a big, bold, beautiful, bullish theory about the TikTok ban. Here it is. Banning TikTok may actually be the most powerful boost for our economy ever. Let us think about how much time we're all going to get back if TikTok is banned. This could be a huge productivity unlock.
I mean, Jack, you can't drive, you can't work, you can't hammer, you can't sew. You can't even whip up a takeaway while you're scrolling on TikTok. If there's no TikTok, that's good for Netflix's business. And if there's no TikTok, that's good for your boss's business. Because you'll probably finish more TPS reports if TikTok isn't tempting you.
So banning TikTok would be like an economic stimulus program. Hey, Jerry Powell, forget lower interest rates. This TikTok ban, it's an economic boost. So Yetis, unless the Supreme Court intervenes, TikTok will be banned on January 19th. And if stocks hit all-time highs next month, it'll be because of Nick and Jack's TikTok ban boom theory. Let us know what you think in the comments.
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Chapter 2: Why did Lululemon's stock jump 19%?
And last week, Lululemon executives said the word newness 44 times. It's like the CEO said newness, and then he's like, I like this word. I'm going to make it our whole corporate strategy. I haven't said the word newness four times in my entire life. So we're all asking, what is newness?
Lululemon explained, it's when they bring innovation into their core categories where they already have significant strength. Translation, they add a new pattern every couple quarters. Pretty much. Lululemon's core category is leggings, or the bottom business as they call it. Great name.
So this holiday season, if you stroll into a Lulu store, yetis, you're going to notice updated colors, prints, and patterns, aka the newness. Even though you've been to a Lululemon store a dozen times, you're going to notice newness. The newness. Let's say the newness. Are you down with the newness? It sounds more like a cult if we say it that way. The newness is a floral print here.
Urban camo print there. And she has responded well to the newness. Yes, she has. So Jack, what's the takeaway for our buddies over at Lulu Lemon? Without newness, even the best thing will feel old. So like now that I've heard newness so many times, Jack, the word sounds weird to me. You know what I mean? The newness. Oh yeah, the newness.
Yeti's Lululemon tracks newness actually as their most important metric. They measure new items to existing items as a ratio. And it's working. It is because the stock is up 75% since August. Besties, despite the trend toward nostalgia, newness is a factor that established brands shouldn't forget. Car companies, fashion brands, tech companies, even podcasts.
Even you, as a friend or romantic partner, how are you bringing newness into your game right now? We're looking at you, buddy, Timmy. Well, actually, Jack, all right, so here's one. I have basically peanut butter and almond butter every single day. I have my go-to Skippies, but I like to weave in a new almond butter flavor every two weeks. So I've got the maple flavor. That's my standard.
But then I'll bring in a coconut every now and then. Is that impressing? Everyone. Do you have a newness? I jot down the most interesting things I come across in the day. Okay. And then I save it for my after work conversation with my wife. I bring something new into the house from outside every day. You're literally bringing newness from your day into your conversations at home at night.
Because without newness, even the best thing will feel old. I think you mean without the newness, even the best thing will feel old. For our second story, the number one song of 2024, it's Shaboosie's A Bar Song. Because Shaboosie's country rap hit isn't about drinking. It's really about the economy. Now, Jack, before we begin this story, we should apologize to a few of our loyal listeners.
Taylor, Sabrina, Kendrick. Unfortunately, the biggest song of the year was not yours. It was Shaboosie's A Bar Song. I love that we're on a first-name basis with all of those artists. It's a good group. A Bar Song, the three-minute hip-hop and country mashup about downing whiskey at 10 a.m. over and over again.
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