Why Patagonia is suing a drag queen
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What is the main topic discussed in this episode?
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And good morning.
This is the Daily Oz.
This is the Daily Oz. This is the Daily Oz. Oh, now it makes sense.
Good morning and welcome to The Daily Oz. It's Friday the 5th of June. I'm Lucy Tassel. I'm Emma Gillespie. Over the last week or so, you might have seen some social media posts, some news articles about the outdoor gear company Patagonia suing a drag queen called Pattygonia. Patagonia alleges that Patty, whose real name is Wynne Wiley, is infringing on its trademark, while Patty says Patagonia is trying to erase her advocacy.
Patagonia told the media they're only suing me for a dollar. What they're actually trying to do is to take away my name permanently. This is not a brand conflict. This is a corporation trying to erase an activist.
In today's episode, I'll unpack this very full hiking backpack of a story. But first, here's a quick word from Sam.
Hi, my name's Sam. I'm the co-founder of The Daily Oz. Firstly, thank you for watching and listening to this podcast today. When Zara and I started this company almost 10 years ago, we did not think that we would get to where we are today, but we've got a long way to go. And for us to continue to get excellent guests and continue to hire journalists who bring you the explainers that you love, we need to show the world that we've got a following behind us, and you can help with that. If you're listening on Spotify or Apple, just go to our podcast show page and the follow button will be there at the top.
What is the lawsuit involving Patagonia and Pattie Gonia about?
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Lucy, you have been very passionate about this story all week. I have been a beneficiary of that passion. But I think that this is such a fascinating story and one that a lot of people will find interesting, even if they know absolutely nothing about it at the ground level like I did a few days ago. Yeah. Can you start by explaining who the main characters of this case are?
Yeah, so we've got Patagonia, which is the famous outdoor gear company. They sell clothes, they sell bags and like literally everything you'd need to go out into the wild.
Yeah, when I think of the brand Patagonia, I think weatherproof, sturdy. Exactly.
All the stuff that we're not really interested in, which is why we're sounding so vague.
Yeah.
Adventure gear for indoor girls like us.
Exactly. So it's named after the Patagonia region in South America, which a lot of people have pointed out as this case, it will become clear if you're not familiar with this case. Patagonia also has an environmental deal set up a few years ago where basically a non-profit, an environmental non-profit owns 98% of the company and It doesn't own decision-making power, but it basically means that this environmental collective gets Patagonia's profits to spend on environmental causes.
Yeah, I remember when that was announced a few years ago, it was major, this global brand basically dismantling its revenue streams to support conservation efforts. And that was a huge moment and there was a lot of goodwill and celebration in the media and around the world for a big brand deciding to do that.
Yeah, and then we've got Patti Gonia who's an environmental kind of themed drag queen. Her drag is enviro-themed and she also goes out into the environment. She once hiked 100 miles in drag, not in heels, I'll be clear, because that would be cuckoo, but in drag down to the boots. Where is she from? She is an American drag queen. Got it. Yes. She's from the West Coast. So she once hiked 100 miles in drag to raise funds for a group of nonprofits. Another thing that you might have seen is that after a park ranger lost their job for flying a trans pride flag at Yosemite National Park, Patti actually made a dress from the flag and wore it on a red carpet.
Wow. Okay. So am I right in thinking that Patagonia the drag queen and Patagonia the brand might actually have a few values in common or be aligned in kind of some of their causes?
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Chapters
5 chapters
1
What is the main topic discussed in this episode?
0:00–1:41
2
What is the lawsuit involving Patagonia and Pattie Gonia about?
1:41–9:02
3
Who are the main characters in the Patagonia lawsuit?
9:02–17:29
4
What are the similarities between Patagonia the brand and Pattie Gonia?
17:29–18:39
5
How does trademark law play a role in the Patagonia lawsuit?
18:39–20:01