Risa Lovell, Director of Property and Casualty Customer Service at Farm Bureau Insurance joins us from the MSU Hotel and Conference Center at the first in-person episode of The Delighted Customers Podcast. Risa shares some helpful insights: How Farm Bureau Insurance lives their mission to give back to the community How she broke down silos and looked through the customers lens to improve CX in the contact center Why she chose to pursue her Masters of Science in Customer Experience Management at MSU Risa Lovell Risa Lovell is a servant leader driven by her passion for the employee and customer experience. She is currently the Director of Property and Casualty Customer Service for Farm Bureau Insurance of Michigan. She is a graduate student in the inaugural Customer Experience Management Master's Degree program at Michigan State University. Her goal is to create a frictionless and sincere customer experience while adding value and purpose for the employee. In her personal time Risa enjoys camping with her family, cooking, baking, playing guitar and watersports. You can reach her on LinkedIn: https://www.linkedin.com/in/risa-lovell-1962b350/ Thanks for listening to the Delighted Customers Podcast Subscribe to The Delighted Customer Podcast so you don't miss an episode: https://www.empoweredcx.com/podcast Subscribe to The Delighted Customer Newsletter for practical tips and insights: https://www.empoweredcx.com/delightedcustomersnewsletter

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