Disrupting the C Suite with Kathy van de Laar ‖, Founder, EarlyBridge Summary Kathy is a Certified Customer Experience Professional and strategy expert. Gaining C-Suite support is one of the biggest challenges for customer experience success. In this episode she shares: The "Blank Brown Paper" story Why leadership is the catalyst for customer centricity How to engage reluctant leaders When to take emotional risks with leaders Bio Kathy van de Laar Kathy van de Laar, CCXP, works at the crossroads of customer experience and organizational development. She is founder of EarlyBridge, a bureau focused on mobilizing organizations around the customer. EarlyBridge helps organizations build the bridge between their strategy and business results. Kathy has more than 20 years of experience in people driven change. Her clients include telco's, energy companies, insurance, FMCG and financial and insurance institutions. Before founding EarlyBridge, she held various management, leadership and consulting positions for Digitas, IBM, and KPMG in the United States and EMEA. She helps companies with customer strategy and mobilizing employees around strategy and results. Her team's work has been recognized with multiple Dutch CustomerFirst Awards for business impact and change, and the global Change Management award from the Association of Talent Development. She is a Certified Customer Experience Professional (CCXP) and a Customer Experience Professionals Association (CXPA) board member and mentor, focused on helping customer experience professionals develop and grow in their careers. Met vriendelijke groet, Kathy van de Laar, managing directeur, CCXP M +31 (0)6 2124 1245 EarlyBridge BV Ellermanstraat 18A, 1114 AK, Amsterdam-Duivendrecht, The Netherlands | www.earlybridge.nl Subscribe to The Delighted Customer Podcast so you don't miss an episode: https://www.empoweredcx.com/podcast Subscribe to The Delighted Customer Newsletter for practical tips and insights: https://www.empoweredcx.com/delightedcustomersnewsletter

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related