Helping A Failing Business Owner Fix His Business | Ep 843
episodePreviously titled “Helping A Failing Business Owner Fix His Business | Ep 870” — renamed by the publisher on Aug 2, 2026
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What problem is Alexi facing in his business?
You're about to watch a conversation between me and Alexi Omar, who is a legal attorney for musicians. The problem is that he's losing money and lots of it. And he has about six months of cash left before his dream is going to go under. My name is Alex Ramozy on Acquisition.com. It's a portfolio of companies that last year did over $250 million in aggregate revenue. And we're going to take all of those findings and help him save his business. Enjoy. Let's do a quick, quick overview. So walk me through the businesses that currently stands right now. What's revenue?
Our revenue for the last 12 months has been $300,000. Profit? Uh, negative. So we're losing money.
What are the current revenue and profit figures?
Okay. How much?
We lost a hundred thousand.
Okay. Minus a hundred thousand. Yes. You're like, I could have done nothing and I would have just had zero at the end of the year instead of working all year and then being worse off. Heard. All right. What are the business units?
Right now we have services.
Okay.
We have education.
Okay. And who do you sell to?
I sell to artists and entrepreneurs in the Latin music industry.
Musicians who are Latin American who speak Spanish. Yeah. Okay. And you sell service, you sell education. What was the last one? Software? What's the revenue breakdown between, did any of these make money?
Yeah, the services.
So this made money, was profitable.
Yeah, that was profitable.
Okay. What was the top line and bottom line here?
So we made $131,000. Okay. And we made about $10,000 in the last 12 months. In profit? Yeah, in profit.
Because you just didn't lose money on this one, basically. Okay. And then education?
131 as well. Oh, how coincidental.
All right. Profit.
But we lost their, like most of the money we lost between the two. Okay. So it's between the two because they're under one company.
Got it. And so this is 40K. I'm just going to put this as for the software. And then the money that you lost here was how much in total? I guess 110,000. Okay. Put a little negative smiley face there. Maybe a little tears. There we go. Very sad.
Okay. More tears. Yeah. More tears.
All right. So how are you getting customers right now? Before we talk about how we're going to fix this. How are you getting customers?
So we create content on YouTube. We have about 90,000 subscribers.
Is that where most, like, everybody's coming from?
Yeah.
Okay. So we got YouTube. All right. What else we got?
Then they usually go to our Instagram page.
From YouTube?
Yeah. okay is that the that's like the call to action in the videos and like the call to action is to go to our website but a lot of people go to instagram to just uh ask questions like hey i have this problem can you help me interesting okay got it so where do the sales come from then the sales comes through dms so usually they go to instagram and they'll ask a question so the place that you don't intend people to go is where you make your money Yeah, Instagram.
And you don't tell people to go there? They just find it?
No, yeah. They just find us.
Okay. All right. We'll put a little star next to that. If all the money is coming in from Instagram, how many DMs do you get?
So don't have that number. We know that from the website we generate about 7,000 visitors. Okay. And for example, in April we made 150 leads this far. So 7,000 clicks. Got it. All right.
And then that goes into 150. Okay. Got it. So you're converting 2% okay. Into opt-ins.
Yeah, they're for free course. Okay, so they just opt in for a free course. Yeah.
Got it. Okay. And then from there?
And then from there, usually we'll try to sell them the course, our main course.
How do you try and sell them? Do you like reach out to them? Do you, what do you do?
With every video, we usually tell them, hey, and if you want to learn more about this, make sure to, to enroll in our community. The next step for that, they'll go through the course and receive some nurturing emails.
And then from the emails is how they buy? And what are they buying from the emails?
So right now we're selling about nine.
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