What Fuels You? | Ep 813
episodePreviously titled “What Fuels You? | Ep 831” — renamed by the publisher on Aug 2, 2026
Transcript
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What drives you to take action?
Fear and anger are what drove me to take action. Like I didn't have a lot of faith. I had a lot of anger and that's what I had. And so that's what I used. And it took me years, like years, not like a year, like six to like, I would say even switch to not always being driven by anger and trying to prove people wrong and make the point that I was right. You know what I mean? Um,
How can you transition from fear to faith in your business?
And I wouldn't say that I'm purely faith-driven now. I would say that I have elements of it. And so I just don't know if it's a binary for me. I would just say that over time, I have less of that and I have more of some other stuff. Like I enjoy what I do now a lot. And so I do a lot of it. And so, you know, trying to find what the fuel is now, I don't think about it much. I just do the things that I enjoy and that I've been rewarded for doing in the past. And so like, I work hard on things because the harder I work on things, the better things tend to work out for me. And so the projects that I work on now, I have a way longer time horizon than I did. Like gym launch was just like, I mean, I told Layla when we started making like, I'll say crazy money in quotes here, but we were taking home like a million a month dish and we're in our twenties. Like, like, I didn't think it was going to last. So I was like, we need to live so cheap and take every dollar we possibly can. I told her as soon as it started working, I was like, we have 18 months.
What was the vision behind Gym Launch?
I told her, I sat her down. I was like, we have 18 months before this is going to not work. So like, we need to just make this work. And here, Jim watches six years later, still crushing it. You know what I mean? But like, I didn't know that. Right. And so there was no faith. Zero faith. Like people were like, what was the vision of gym launch? I was like, the vision was don't be broke. Like that was it. That was the whole vision. And so I think what happens is like you have to get your head above water so that you can even breathe and like look around. But like if it's kind of like the air mass scenario, which is overused. But like if you're looking at how you're going to pay rent and how you're going to make payroll and all that stuff, like it's very hard to make strategic decisions. Like in some ways it's like, I do like having the idea of some entrepreneurs who have saved up enough from a job or career that like, they're not worried about shelter. They're not worried about food.
How do you manage financial stress as an entrepreneur?
So they can actually think on a 10 year time horizon. Like it's easy for me to stand here and be like, guys, be more long-term thinking, except you're like, well rent's fucking due tomorrow. So what do I do now, right? And like the reality is you decrease your liabilities. You decrease all of the things that stress you out. And so if the things that stress you out are the things that you spend money on a regular basis, then it's like decrease those to the absolute greatest degree possible so that you're not in fight or flight every month. So that you can breathe and then you can actually make the better decisions. Because like if you're in that state, it's so hard to win because other people who are competing against you aren't there.
Why is long-term thinking crucial for entrepreneurs?
You're sleeping on the gym floor where you're fully in that state, I assume. Yeah. Take me through that scenario and also like wanting to be seen as the person who was sleeping on the gym floor.
So that was not external. So that was more... Okay, so I'll unpack this. So for everyone who's listening, so I quit my job, drove across the country, mentored with a guy for three months, then opened my own gym. And I didn't have enough money for two rents. My rent was $5,000 a month, which... I was 20, like it was all, I couldn't even, I mean, it was insane. Like it was 5,000. I was like, that, that was more than, that was like my salary. You know what I mean? I was like, what am I going to live on for everything else? Right. And so I moved out of the place that I was at, which was just a spare bedroom. Um, and I slept at the gym and I remember like, you know, I would read the Instagram motivation manifesto when it was just like stock images of girls that were like, chase your dreams, you know, like whatever. And I'd be like, like, you know, uh, And the thing is, is that like, I had a very different idea of what that suffering would feel like, right?
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Chapters
8 chapters
1
What drives you to take action?
0:00–0:29
2
How can you transition from fear to faith in your business?
0:29–1:24
3
What was the vision behind Gym Launch?
1:24–2:10
4
How do you manage financial stress as an entrepreneur?
2:10–2:45
5
Why is long-term thinking crucial for entrepreneurs?
2:45–13:33
6
How do you become passionate about your work?
13:33–19:41
7
What are the dangers of modern society's approach to mental health?
19:41–23:45
8
How can you maintain control over your life and decisions?
23:45–47:25