In this intimate and unfiltered episode, Rory and AJ Vaden pull back the curtain on how they truly think about money—and it's probably not what you'd expect. From debt-free living and conservative investing to running an eight-figure business without paying themselves a salary for five years, they share the countercultural principles that have helped them build financial peace without chasing flashy wealth. You'll learn: Why "peace is the new profit" is more than just a mantra How they structured their personal finances to avoid money fights in marriage The mindset shift that helped them prioritize purpose over pressure Smart strategies for managing business and personal money simply and sustainably The spiritual (and strategic) power of tithing and generosity This episode is not financial advice—it's a rare look at the real-life decisions, philosophies, and lived experiences that have brought lasting stability to one couple's life and business. Whether you're growing a business, trying to get out of debt, or just tired of money stress, this conversation will challenge your thinking and inspire your path forward. To find out more about Brand Builders Group, click here!

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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