I sat down with Edward Sturm, a viral growth marketing expert who's known for his Fake Celebrity prank in New York City that went viral with hundreds of millions of views. In this episode, Edward shares a brilliant idea to take over abandoned meetup groups for just $50-$100, giving you access to thousands of free leads and potential customers. We also discuss curious learner bias, unbundling large SaaS tools using AI, and creative ways to grow your business.Learn more about Edward here: https://www.instagram.com/edward.buildshttps://www.youtube.com/@buildinpublicTimestamps below. Enjoy!---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: http://tkopod.co/p-askLearn more about me: http://tkopod.co/p-cjkLearn about my company: http://tkopod.co/p-cofFollow me on Twitter here: http://tkopod.co/p-xFree weekly business ideas newsletter: http://tkopod.co/p-nlShare this podcast: http://tkopod.co/p-allScrape small business data: http://tkopod.co/p-os---00:00 Introduction to Edward Sturm and Viral Marketing14:33 Innovative Business Ideas: Taking Over Meetup Groups24:12 Networking and Meetups for Growth26:36 The Curious Learner Bias30:54 Content Creation and Engagement Strategies34:39 Leveraging AI Tools for Development39:26 Unbundling Features for Market Success42:45 Bottom of Funnel SEO Strategies45:07 YouTube Shorts and User-Generated Content

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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