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The Oprah Podcast

Tina Knowles: "Matriarch" | Oprah's Book Club

Tue, 22 Apr 2025

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BUY THE BOOK! Matriarch: A Memoir by Tina Knowles is for sale here, and the audiobook here. Subscribe: https://www.youtube.com/@Oprah In this episode of Oprah’s Book Club: Presented by Starbucks, Oprah sits down with businesswoman, fashion designer, philanthropist and iconic mother, Tina Knowles, to discuss her empowering new memoir, Matriarch. Tina takes readers inside her enthralling life’s journey spanning multiple generations, revealing intimate moments of tragedy, perseverance, creativity, and the liberation of Black motherhood. In a gratifying and astonishing conversation, Tina details her humble upbringing, her struggles with where she fit in as a Black woman, how she reinvented herself and how she shaped the mega-hit group Destiny’s Child.  Tina also recounts her personal journey of mothering her daughters Beyoncé and Solange, the infidelity that impacted her first marriage and how at the age of 70 she finally feels that she is enough. Tina takes questions from the audience as she reflects on the many moments of strength and wisdom she gathered from the matriarchs before her to pass on not just to her family, but the world. For this conversation, Tina and Oprah are joined by a live audience in a Starbucks café in Chicago, enjoying Starbucks® Sunsera Blend™, their smoothest, brightest coffee with notes of citrus and toasted almond. Follow Oprah Winfrey on Social: Instagram Facebook TikTok Listen to the full podcast: Spotify Apple Podcasts #oprahsbookclub Learn more about your ad choices. Visit megaphone.fm/adchoices

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Transcription

Chapter 1: Who is Tina Knowles and what is her memoir 'Matriarch' about?

11.08 - 39.122 Oprah Winfrey

The Beehive is buzzing in here. Y'all doing it. Hi, everybody. Thank you so much for taking the time to join us on this podcast. Welcome to Oprah's Book Club presented by Starbucks. We're here in a Starbucks cafe in my old Chicago neighborhood. I spent so many mornings and nights, 25 years walking my dogs all around this neighborhood. It feels so good to be back with you all.

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39.682 - 64.762 Oprah Winfrey

And I have to say, I love this idea of meeting a friend at your neighborhood Starbucks cafe to connect over a book. and a delicious cup of coffee or tea. I think it's a great way to spend a morning or afternoon. And the pairing for my April's Book Club is the Sencera blend. It's a nice light coffee, a Starbucks blonde roast with citrus and toasted almonds. Yummy, yummy, yummy.

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65.062 - 91.126 Oprah Winfrey

Toasted almonds in your coffee. Don't you love that? And now I'm just so happy to be here to tell you what my 113th book club pick is. It's an intimate and revealing look into an extraordinary American life and family. It is a memoir. And it is a page turner about legacy. It's about love. It's about loss.

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91.646 - 117.936 Oprah Winfrey

It's about perseverance and the wisdom that is passed down through generations, especially from mother to daughter. It's called Matriarch. And we have the matriarch, Miss Tina Nose. First of all, I was saying this to your editor, that this is a beautiful book. Talking about you can't judge a book by cover.

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118.236 - 142.928 Tina Knowles

I think you can. This is pretty good. Well, I love this artist. He's an African artist in Lagos. And I've got several paintings from him. And he always puts cherry blossoms behind it. And his paintings remind me of my mom. You know, I grew up in this little town. raggedy house, but my mom had the most beautiful rose bushes and she just had this green thumb and there were flowers everywhere.

142.968 - 149.63 Tina Knowles

We always had flower wallpaper and, you know, flowers were so representative of her and her spirit. Yeah.

150.05 - 168.55 Oprah Winfrey

Well, you know, you are obviously one of the most recognizable and beloved mothers. So it is no surprise to me that this book hit number one on Amazon charts the moment it was announced. Matriarch is the perfect title for your story. Why were you ready to share it now?

169.392 - 182.764 Tina Knowles

Well... You know, I thought I'd never do a memoir because, as you know, my family is super private, more so than me. But I always felt like I had to protect everybody and not talk about things.

183.164 - 203.85 Tina Knowles

And there have been so many narratives about me and my family, so many misconceptions, so many lies, that I decided one day, you know, do I want people to tell my story after I'm gone and create their own narrative? Or should I tell it? So that was very, very important to me that I got the story out myself.

Chapter 2: What inspired Tina Knowles to write her memoir now?

300.105 - 312.852 Tina Knowles

Well, just research. I was amazed by their resilience and their... ability to still take care of their kids and make sure that they weren't sold or separated from them.

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313.313 - 334.487 Oprah Winfrey

Well, I have to say that the story that your mother and father were from Weeks Island, Louisiana, your father worked in a salt mine making $9 a week. Your parents' story was so harrowing. I've been... Anytime I ask anybody, I would start talking about this book and I would say... And you got to hear the story about her parents.

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335.028 - 359.461 Oprah Winfrey

Can you tell us about your father going to the mine that day and your father and another man, because they were the lowest on the totem pole in the work order, were carrying the dynamite and there was an explosion. And your father was in the explosion and the parts of the mine crumpled completely. And they weren't going to dig for anybody.

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359.581 - 377.885 Tina Knowles

And then... Well, they just didn't dig for people. They said there was no way that they could survive. And his brothers were like, we'll do it. You guys don't have to do it. But they put them out. And so they snuck back in after they closed. They blew the whistle at three and they dug my daddy and the other man out. So they saved them.

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378.085 - 384.627 Tina Knowles

And instead of being applauded for it, which you would think that they would have been, they were actually arrested and fired and...

385.387 - 401.587 Oprah Winfrey

And told that they had gone against company policy by going back to get your father. Yes. And so then this is what got me. Your father, then a union man comes along and starts talking to your father about, well, if you had been a part of the union, that wouldn't have happened to you. Right.

402.248 - 426.913 Oprah Winfrey

The town owners, the bosses in charge, realize that the union man has been to see your father and somebody ends up bombing the house. Yes. They threw a firebomb. They threw a firebomb in the house and your parents had to escape. Yes. And that's how your parents ended up in Galveston. Yes. Yeah. And your father ended up becoming a longshoreman and your mother was a seamstress. Yes. Yeah.

427.473 - 439.78 Oprah Winfrey

So you're the baby of seven children, and you paint this vivid picture that you said you didn't feel like you were poor, although you all didn't have much. You said you felt like y'all were millionaires. Right.

439.94 - 460.693 Tina Knowles

Yeah. Because of all the camaraderie, because my sister had eight kids and my brother had four, and they all came to our house. So for me, even though we had this really poor little raggedy house, everybody was at our house. And so I just felt like... How could you feel bad about that? Because we just created our own playground, our own world.

Chapter 3: What were Tina Knowles' early life experiences and family background?

461.033 - 471.041 Tina Knowles

And I just never really thought about being poor until, you know, I went to Catholic school and I was pointed out to me every day how poor we were and how unworthy we were.

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471.101 - 497.853 Oprah Winfrey

You and I are born three weeks apart. Mm-hmm. I was same age, born three weeks apart. And I was raised in the South, but I got out. My grandmother became ill. I was sent to live with my mother in Milwaukee just before I started school. Wow. So as I was reading your story, I was thinking, wow, not being raised in a segregated school. is the thing that made all the difference for me.

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498.353 - 517.143 Oprah Winfrey

It's the thing that really gave me confidence because when I first moved to Milwaukee and I walked into kindergarten and I saw all these little kids reading, learning their ABCs, I was already a reader because my grandmother taught me how to read the Bible. So I was like, I'm getting myself out of here. You had a very different story.

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517.243 - 543.455 Oprah Winfrey

Your story was the Catholic church is across the street from your house and run by black Catholic nuns. And when you go to this school, this is a school that the teacher's kids, the doctor's kids, the people who had, you know, higher paying jobs could afford to send their children to Catholic school. Your mother, who was a seamstress, had y'all dressed like Beyonce every day. Yeah.

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545.472 - 558.219 Oprah Winfrey

You were dressed like Beyonce, and your name was Beyonce because that's your maiden name. And you go to school as this pretty little curly, cute-haired girl, and the nun says to you what on the first day?

558.699 - 567.624 Tina Knowles

Well, you don't belong here, you know, if you only knew. And I was like, what does that mean? I had no idea what that meant. And you were how old? I was five.

568.752 - 580.604 Oprah Winfrey

Can you imagine going to school and your first teacher says to you, you don't belong here? You don't belong here. Yeah. Yeah. That's a life-defining moment.

580.644 - 604.645 Tina Knowles

It is. Yeah. It is. And it was the source of my insecurity my whole life is not belonging. are people making up their mind about you before they even know you. And it's still, I'm 71 and it's still making me emotional right now because it was such a, it's just such a horrible, evil thing to say to a kid. Because you're already insecure about everything.

606.086 - 624.433 Oprah Winfrey

But it made me fight, though. And also, well, it made you a fighter. That's so interesting that it made you a fighter because, you know, when I read that story, I thought I would have shrunk. It would have made me so insecure because I was raised like your mother was raised. I was raised to respect authority.

Chapter 4: How did Tina's early school experiences shape her identity and resilience?

784.123 - 806.952 Tina Knowles

So I went home, and my mom, it was on a Wednesday, and my mom got a remnant little piece of fabric and made me this beautiful dress. And then I brought the dress back, and they took the dress from me and gave it to Linda Kennison. Now, I'm 71 years old, but I remember Linda Kennison. And they said... Where is Linda Kennison today?

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806.972 - 817.216 Tina Knowles

And they're like, her mom passed away, and I was very sympathetic, but I was like, I still don't want her to have my dress, which set up a lot of guilt in me because I was like...

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818.15 - 838.323 Oprah Winfrey

No, it set up a lot of guilt, Tina, because the nun said to you, you're a mean little girl. You don't want to give your dress to her. So, I mean, I think for the nuns to set you up to lead you to believe that you're going to be the little girl that's going to be a part of that ceremony, you come with the dress and they say now you have to give the dress to the other person. Right.

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838.764 - 840.505 Oprah Winfrey

I mean, that is devastating.

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840.525 - 862.311 Tina Knowles

Absolutely. And I felt so guilty because I was like, I should not be... They were like, you're selfish. You're just such a mean, vain little girl. And your mother says, give her the dress. And I'm like, I don't want her to have my dress. I mean, I was ready to fight her. And I was mad at the little girl, which made me feel bad because then my mom said, you still got your mom.

862.351 - 887.195 Tina Knowles

We can make you a new dress, but she can't make another mom. So it was so confusing and abusive to a little kid. Yeah. But... The lesson in that that is so memorable for me is that the day she wore the dress, I mean, she wore the dress and crowned the Blessed Virgin Mary because she was so happy. And it meant so much to me because I did that.

887.775 - 907.777 Tina Knowles

And that's why my mom was so smart, because she said, you did that. You brought her that joy by giving her something that was so important to you. So my whole life, if something is really, really dear to me, when I give it away, It means so much more because it's something that I really valued.

908.578 - 915.923 Tina Knowles

And it's easy to give away stuff that you don't care about, but it's really hard to give away things that you love.

916.223 - 917.824 Oprah Winfrey

Especially when you're a little girl.

Chapter 5: What gave Tina Knowles her fearlessness and how did she develop her voice?

963.331 - 984.885 Tina Knowles

I think they resented you. They resented you. It was a class thing. Yeah, it was a class thing, for sure, because they felt like their self-worth was tied into teaching a teacher's kids, and they shouldn't have to be bothered with us little poor kids. Like, we just didn't measure up, and so it was a waste of their time. That's what I've got from them all the time, for sure.

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984.905 - 1009.523 Oprah Winfrey

Let's go to the audience. Like we said, you and I are almost exactly the same age, and from the time... when children were seen and not heard, but you made sure that you were heard. That's how you got your nickname, Badass Teenie B. And you write that God had given my mother the most cautious, you said, most cautious woman I would ever know, a girl without fear. So where's Tiffany?

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1009.603 - 1035.928 Audience Member

Yeah, and that's what resonated with me as well. My parents, my mom specifically, taught me how to respect my elders and everything. But she also gave me a voice. It's okay to question. It's okay to speak out if something wasn't right. My question to you, Ms. Tina, was what gave you that fearlessness? What inspired you to want to speak out when things weren't right?

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1036.269 - 1038.872 Audience Member

Not just with yourself, but with people that you love as well.

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1039.645 - 1055.993 Tina Knowles

Well, I think my fearlessness came from survival. You know, for someone to tell you I'm going to break the evil spirit in you and you just vibe like... I knew that if I didn't stand up to them, that they would just really abuse me.

1056.333 - 1066.683 Oprah Winfrey

Imagine you were five and a nun, a nun, all nun-like, says to you, I'm going to break the evil spirit in you. And you're five.

1066.703 - 1091.3 Tina Knowles

And vain. They used to always say, and I went home and asked my mom, I was like, what is vain? And she said, it's when you think you're cute. And I was like, oh, I'm never going to have anybody think that I think I'm cute. But I would say in my head, I would call them the B word in my head because I was a little cusser. And I would just think to myself, no, you're not. No, you're not.

1091.42 - 1098.442 Tina Knowles

And stand up to them. I was just so stubborn. I mean, if you talk to anyone in my family, they will tell you how stubborn I was.

1098.882 - 1120.547 Oprah Winfrey

So your mother would tell you family stories under a pecan tree. which you say nourished your soul. And I love that whole section of the book so much. You write, a part of that was my mother making sure that I knew what an honor it was to be Black. You've been known to wear T-shirts that reads 100% Black, and you once declared, I'm the Blackest woman you'll ever meet.

Chapter 6: How does Tina Knowles teach pride and liberation in Black identity?

1170.336 - 1195.81 Tina Knowles

Well, that's a great question. You know, I've always preached to my daughters that you got to knock the doors down and that you should be at home at any space that you choose. And I mean, that was preached to them from the time they were younger because I wasn't given that. I wasn't given that message all the time from my mother. But what I did get from her is that it was an honor to be black.

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1196.61 - 1222.267 Tina Knowles

That it was spicier, that it was, you know, it was strong. It was the best. That our music was the best. And our cooking was the best. The way we walked, the way we dressed. I mean, my mom loved dressing. And I mean, that's such a great thing. My daddy and my mama were sharp. They didn't have any money, but they made sure they're sharp, even if they had to get, you know, Goodwill.

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1223.147 - 1237.678 Tina Knowles

I got Goodwill shoes my whole younger life because my mom would say, I'm finding you some Buster Browns. Y'all remember Buster Browns? Anybody old enough to know Buster Browns? So I was always taught to be very, very proud of being black.

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1239.042 - 1250.631 Oprah Winfrey

Wow. And your maiden name is Beyonce. And so when your daughter was born, you decided that you would call her Beyonce because it was a way of passing it on.

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1250.851 - 1267.864 Tina Knowles

Yes. Yes. Because, you know, we didn't have a lot of boys. So I was like, the name is going to become extinct. So I named her Beyonce. Much to my dad, he was like, girl, that baby going to be really mad at you. Because you're naming her a last name.

1268.584 - 1286.114 Oprah Winfrey

In Matriarch, you also share what it was like raising your daughters, Beyonce and Solange. And you did a beautiful job of letting us know what that was. And I think that what you did so beautifully also was you gave equal billing to both of them. Right. And I know that was important to you.

1286.354 - 1304.78 Tina Knowles

Yes, it was very important to me to just highlight both of them, because obviously, you know, when I go on shows or I do anything, people, you know, they they like to talk about one of my children. And so I have to include all of them. Yeah, that was really, really important. It's a constant thing for me to have to fight for.

1305.3 - 1328.793 Oprah Winfrey

What's interesting is, though, that you could see from the very beginning and all of those of you who are mothers know this is true, that none of the children are alike. They come into the world with their own thing, their own nature. And then there's the nurturing that you all give to them. And from the very beginning, they were so different, you tell us, in matriarch.

1329.775 - 1358.727 Oprah Winfrey

You all learned early on that when Beyonce was a baby, that she could only be soothed with music. And Solange was the opposite. She would be soothed by reading and other things, but Beyonce only responded to music. And you say that Beyonce loved the freedom of your family dynamic that it gave her, but Solange wanted something more practical and more structured. How did you figure that out?

Chapter 7: What was it like raising Beyoncé and Solange and how did Tina support their differences?

1386.31 - 1409.003 Tina Knowles

And Beyonce was very much like me because I never enjoyed school. I don't ever have a good memory other than the talent shows or the Black History Program or something that was creative or even home economics where I got to sew and do things. I'm that creative force. And I think for B in her creative space, I think she was very much like me.

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1409.023 - 1419.127 Tina Knowles

So I could really relate to her because she could do the work if she wanted to, but she didn't want to. If she could have skipped school, she would have skipped school and just had her music career. Oh, yeah.

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1419.147 - 1422.988 Oprah Winfrey

There was that one time you skipped school and Solange was very upset.

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1423.208 - 1437.912 Tina Knowles

You took the girls to the beach and Solange was very upset because what kind of mother would let us skip school? Right. She would say it all the time. She would say it to my friend Cheryl and she would say it to the therapist and the therapist is like, you know, Solange needs structure.

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1438.092 - 1459.867 Tina Knowles

And I'm like, God, you know, it's like I wasn't a good mom because I love for them to miss school and hang out with me. And my mama loved for me to miss school. She would say, your stomach hurt? Okay, you don't have to go. And so I know that that wasn't the responsible thing. And she reminds me to this day of, you know, she accepts it now, Solange does.

1459.947 - 1467.874 Tina Knowles

But when she went to see the therapist, she was like, my mama is so irresponsible. I think this is so interesting that you...

1469.229 - 1495.498 Oprah Winfrey

put your daughters in therapy at a very young age, at a time when it was considered taboo, especially in the Black community. I remember in 1986 when I started the Oprah show, everybody was like, I would never go to a therapist and going to a therapist makes you crazy. And one of your siblings told you you're going to make the girls crazy because they're too young. Something in your instinct said,

1496.601 - 1498.182 Oprah Winfrey

The girls needed to go to therapy. Why?

1498.542 - 1522.739 Tina Knowles

I got so scared because they were, like, super close. Then all of a sudden, Solange was going, taking Beyonce's stuff, and Beyonce was kind of being a little mean to her, and I had never seen it before. It scared me to death because I was like, I want them to be close, and I want them to respect and love each other. Is this after Beyonce started performing? Yeah, Beyonce was performing.

Chapter 8: Why did Tina Knowles choose to put her daughters in therapy and what was the impact?

1620.19 - 1644.725 Tina Knowles

She was seven years old and she did this parochial, they called it a parochial school talent show up to high school. And I was so scared because I was like, they're going to ruin her confidence. But she got out there and just... turned into the biggest little diva on stage. And she was shy, you know, very shy. That's why we got her into it anyway. And she, we couldn't believe that it was her.

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1645.046 - 1666.422 Tina Knowles

And she came off the stage. I mean, she got a standing ovation and she came off the stage and she was like, I'm hungry. I want to just get my trophy and my money and go. And I'm like, oh, my God. Because, you know, that old thing about being cocky or thinking you're cute or thinking you're all that kicked in for me. So I was like, you don't know if you won and you got to be humble.

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1667.222 - 1679.71 Tina Knowles

But anyway, it was the best thing that could happen to her because she could turn it off. Like when she came off the stage, she was just Beyonce. And she's still like that. I mean, she's the furthest thing from a diva that you could be.

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1680.931 - 1682.132 Unknown Speaker

That's because of the way she was raised.

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1682.152 - 1682.733 Tina Knowles

She's a diva.

1682.833 - 1718.918 Oprah Winfrey

Yeah, well, and we love it. Listen, I play Cowboy Carter every single morning. My alarm is Texas Hold'em. OK, this ain't Texas. OK. I have to say, though, that your ability to see the difference between the daughters and make a distinction, I think, is what has allowed them to be as close as they are now and also to be respectful of it. I loved in the book where you say. Solange is art.

1719.178 - 1722.801 Oprah Winfrey

She is art. She's not just an artist. She is art. Yes. Yes.

1722.861 - 1741.816 Tina Knowles

She is because everything is seen through the lens of art. I mean, sometimes it's irritating because I'm like, girl, this ain't art. This is life. But that's how she sees things as an art piece. And it's different. It's really unique. Yes. Yes. Yes.

1741.976 - 1771.006 Oprah Winfrey

Yeah. Let's talk about Johnny or Uncle Johnny. We know him in Beyoncé's song, Heated. We know that so much of the Renaissance was dedicated to him. He was your nephew. Yes. But also your best friend. He was your confidant. He was your partner in crime. Yes, always. And I thought it was really interesting that for these times, he was so accepted and embraced in the family. Yes.

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