SummaryIn this episode, Sean discusses his approach to product pricing for B2B SaaS, from setting an initial price range to optimizing the structure based on data. He shares his experiment in testing price sensitivity, incorporating benchmark pricing, capturing inbound leads, and designing tiers based on feedback from paying customers. Sean also explains how he monitored usage and set limits around variable costs to ensure profitability.Key PointsStart with a price range and test price sensitivityIncorporate benchmark pricing and customer feedbackDesign tiers based on feature demand and willingness to payMonitor usage and set limits around variable costsDetermine gross margin and profitabilityUse data to optimize pricing structureConsider raising prices to improve marginsQuotes"In the end, I just picked a place to start and that was that""I even did some interviews with some of them and that was super helpful""I wasn't giving away too much, is that I wasn't incurring so much cost and not generating enough revenue""I'm gonna keep you posted along the way as I make those changes as well too" Free Email CourseHow to Build a Profitable AI-Powered B2B SaaS Business for Less Than $750 - https://nxtstep.io/b2bsaasConnect with SeanSubscribe to my YouTube Channel - https://www.youtube.com/@nxtstepseanConnect with me on LinkedIn - https://www.linkedin.com/in/sean-boyce/Notes generated by Podcast Show Notes (podcastshownotes.ai)

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