Cannes Series: Every Lion Is A Cannes Lion

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Recorded01 Jul 2023

Publisherfeed.podbean.com ↗

Handlerec:10349880

Show notes

MMC Executive Creative Director James Ferber joins Paul Holmes beachside in Cannes to discuss the power of creativity in PR. Ferber proposes that unlike commercials and magazine spreads in advertising, the canvas of PR is the real world which commands an entirely different mindset, and is arguably more challenging.

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