In this week’s episode of The Publisher Podcast, Metro.co.uk’s Newsletter Editor Sophie Laughton takes us through… everything newsletter. From how the Metro’s redesign allowed the newsletter team to break silos, through how they’re solving discovery issues, to what newsletters offer that no other medium can, Laughton provides an A-Z on newsletters for publishers. This is both a newsletter strategy 101 and a rallying cry for what newsletters can offer to publishers. This season of The Publisher Podcast & Newsletter is sponsored by Memberful, a best-in-class membership solution for independent publishers and journalists who want to diversify their revenue stream and connect with their audience. You can easily set up and manage your membership program with Memberful’s intuitive features, from multiple membership tiers and payment options to cater to different audience segments, and maximise your revenue potential. Take control of your publishing business this new year with Memberful. Visit memberful.com/publisherpod and get started with a free trial.

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

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