In this episode, host Karl McKeever is joined by Boots UK CIO Rich Corbridge and Director of IT – Customer and Category, Jennifer Duffy.A staple UK health and beauty retailer, Boots has been hugely successful in its transition to e-commerce, particularly during the pandemic. As a brand with strong roots in brick and mortar, the retailer continues to tackle the challenges of merging both experiences for their customers. We explore the digital initiatives that the retailer has recently spun up to continue offering services to customers; the importance of speed of adaptation; how its omnichannel approach is helping to build a digital ecommerce experience for the future; and why this initiative is so fundamental to their tech talent acquisition, retention, and development strategy. Recorded at Retail Week Live 2022

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