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Finding Peak w/ Ryan Hanley

The Influence Paradox: Why Peak Performers Stop Trying to Convince People

17 Sep 2025

Transcription

Full Episode

1.82 - 26.652 Ryan Hanley

I spent 45 minutes giving the perfect presentation. Had all the data, all the logic, slides that would make consultants room full of nodding heads, zero questions, thought I nailed it. Three months later, nothing had changed and I was pissed. But that failure taught me the most counterintuitive lesson about influence I've ever learned.

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27.033 - 53.983 Ryan Hanley

And by the end of this video, you'll understand why the harder you try to convince people, the more they resist. Plus, I'm going to share the three-word phrase that completely changed how my team responds to my ideas. But first, let me tell you about the great CRM disaster of 2019. I'm Ryan Hanley, and while everyone else is telling you to find balance, I'm here to tell you that's bullshit.

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54.217 - 76.777 Ryan Hanley

Three years ago, I was the poster child for entrepreneurial chaos. Great ideas, terrible execution, chasing every opportunity like a squirrel on Red Bull. Then I stopped fighting my ADHD and started weaponizing it. I built and sold a seven-figure company, hit number two on Apple Podcasts in the business category, spoke more than 400 times over the last decade.

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77.457 - 101.456 Ryan Hanley

Here's what productivity gurus won't tell you. Your brain is not broken. The system is. Your overwhelm is actually your edge. You just need to stop apologizing for it and start leveraging it. That's finding peak. And if that's you, then you're in the right place. Picture this, I'm convinced our team needs a new customer relationship management system or CRM.

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101.837 - 127.079 Ryan Hanley

The old one is clunky, outdated, and frankly embarrassing when we show it to new employees. So I spend weeks building the perfect case. ROI calculations, feature comparisons, implementation timelines. I wanted my team to buy in. I'm ready to drop the mic on this new CRM presentation. And when the day comes, the presentation goes flawlessly.

127.159 - 151.453 Ryan Hanley

My team is sitting there, nodding at all the right moments. And when I finish, I ask if there's any questions. And there's silence. I shouldn't have done this, but I took that as agreement. I mean, who could argue with that logic in the moment, right? But I know this is wrong. And here's what I didn't understand at the time, but I'm gonna tell you about it in these next three minutes.

151.433 - 177.427 Ryan Hanley

While I was focused on features and benefits, my team was worried about something completely different, something I never even considered. But first, you need to understand why this happens to all of us. Every single leader experiences this particular issue. See, most of us think influence works like this. You have a good idea. You present large logical arguments.

177.807 - 202.527 Ryan Hanley

People see the wisdom and they follow along. And while that sounds amazing and would be nice, that's not how humans work. When someone presents you with a change, your brain immediately starts calculating the risk. And there are three specific fears that kick in every single time. I'll tell you what they are in just a minute, but here's the thing. These aren't rational fears.

202.927 - 227.07 Ryan Hanley

They're survival instincts operating at a subconscious level, which means all of the logic in the world won't overcome these fears. I learned this the hard way during my CRM presentation debacle. While I was speaking to the rational minds, their emotional minds were running the show and I had absolutely no idea because they were silent and I didn't press them.

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