4. Youtse Sung VP Marketing, Outpost24 - Marketing in Scale Ups!

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Recorded19 Nov 2020

Publisherfeed.podbean.com ↗

Handlerec:14430791

Show notes

In this episode we speak to Youtse Sung, VP Marketing at Outpost24, a SaaS cyber assessment company, from Sweden. Youtse walks us through the 3 pillars of marketing including People, Technology and Process. Learn how to define marketing success, the key metrics to track, the tools to use and why digital first is a must. For anyone working with marketing in startups and scaleups this episode presents a good starting point to get off the ground.

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