42: Mastering account penetration: How to break into your target accounts, with Troy Munson @ Proofpoint

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Recorded14 Aug 2023

Publisheranchor.fm ↗

Handlerec:11040452

Show notes

Welcome to our 42nd episode of The Sales Syndicate Podcast. In this episode, we're diving headfirst into the art of account penetration with our guest, Troy Munson from Proofpoint. From thorough research and effective contact mapping to a multi-channel approach and workflow execution, Troy provides essential strategies. He also shares his biggest success story and highlights the importance of follow-through.

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