Anna Rova came to personal styling from a place I don’t hear very often. She built a seven-figure dating coaching business, closed it down, and then decided to become a personal stylist, even though she had never styled friends and family or really seen herself as the stylish one.Anna grew up in Moldova thinking style was something other people were just born with, usually women from rich families who somehow knew how to dress well. As she built her first business and started earning more, she began to notice the gap between how she saw herself as a successful woman and how she was actually showing up. That was the beginning of realizing style was not some mythical thing she could never access. It was a skill she could learn.In this episode of The Six Figure Personal Stylist Podcast, Anna and I talk about what happened when she moved from dating coach to personal stylist, why her past business success did not automatically make this business easy, and how she is using style as a tool for identity work, not just better outfits.1:34 – How Anna went from running a successful dating coaching business to realizing she wanted to help women with style4:25 – Why Anna’s path into personal styling looked different from the stylists Nicole usually works with8:23 – The pressure Anna felt to close the gap between the success she had built and how she was showing up13:38 – What happened when Anna started building a styling business after already having online business success17:21 – Why Anna’s polarizing message worked in dating and what she’s figuring out now as a stylist20:12 – How working with Nicole helped Anna see the rare combination of experience she was bringing into styling24:47 – Why business growth depends on your capacity for discomfort, not just the right program or strategy26:54 – What changed after Anna finished the Accelerator, including enrolling four clients and launching her first styling group program30:17 – Anna’s YouTube strategy and the difference between content that gets views and content that brings in styling clients40:21 – What Anna is excited about next, including her group program and her first repeat styling clientMentioned In Building a Personal Styling Business Around Identity Work with Anna RovaAnna Rova | Instagram | YouTubeIncome Accelerator ProgramFollow Nicole on InstagramLeave a rating and review

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