In this episode of The SME Growth Podcast, Dave Parry and Richard Buckle from Wellmeadow continue their discussion on why HubSpot’s CRM is a great solution for salespeople who typically dislike CRM software. This is part 2 of 2 on the topic and this time they discuss the benefits of automation in the sales process, using canned responses, sending reminders and notifications, and automating tasks throughout the sales pipeline. They highlight the importance of data analysis and predictive analytics in driving decision-making and working efficiently. Finally, they discuss helpful tools and plugins available to integrate with a CRM, including OrgChartHub – for identifying all the stakeholders in a business, GeoMapper for mapping your customers, prospects or any other subset of your data and Fathom for automatically recording online meetings and putting summarises in to your CRM for you. This is part 2 of 2 of episodes focussed on CRM functionality and the benefits for anyone in a sales role, listen to part 1 here if you haven’t already. If you are interested in what Wellmeadow does, head to our website: ⁠⁠⁠https://www.wellmeadow.co.uk/

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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