Hello friends !Do you ever wonder how an international competition goes about increasing fan engagement? Introducing ‘SQUADS’, an initiative by the ICC T20 Cricket World Cup to bring international communities within Australia together before the big tournament.Today, we are joined by Will Taylor, expert community builder and key holder of some MASSIVE social accounts.Will talks about the benefits of getting experience overseas and how he landed the sweet gig of following the ATP tour all around the world! We’re talking three years of snapping social media content of the likes of Rafael Nadal and Roger Federer - yes please!For a look inside global experience on the socials, tune into episode #179 with Will!We cover:The building excitement for the T20 Cricket World CupWhat goes into fan engagement of an International competitionThe ‘SQUADS’ initiative, and how you can get involvedHow to handle missing out on opportunities The critical skills involved in social media work & fan engagementThe motivations behind Will’s career*If you want to learn more about us, feel free to connect with us on LinkedIn: Reuben, RyanOr if you’d like to ask us any questions, join the SportsGrad Community! It’s THE place to be if you want to get your foot in the door, hire people quickly & easily, or learn from the best in the world.You can also find us on insta @sportsgradAnd if you're interested in more podcasts related to a certain topic (e.g. Events, High Performance etc.) check out our best picks here: www.sportsgrad.com.au/podcast*This episode is brought to you by Deakin University, the Official Education Partner of The SportsGrad Podcast.Find out why their Master of Business in Sport Management is not one of, but the best one in Australia, ranked at #1 at www.deakin.edu.au*If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes here? It takes less than 60 seconds, and really makes a difference in helping to land guests.Thanks for listening! You’re all legends. Hosted on Acast. See acast.com/privacy for more information.

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