Summary In this episode of Startup Junkies, hosts Jeff Amerine, Caleb Talley, and Victoria Dickerson interview Yoon Kim, founder of Outdoor Media Summit and Outdoor ECOM. Yoon shares his entrepreneurial journey, including failed attempts and success stories. He also discusses his personal life, including how he met his partner and his perspective on life and business. He offers insights into the struggles and triumphs of entrepreneurship and provides inspiration for those looking to start their own business. Show Notes (0:57) Yoon’s Origin Story and Entrepreneurial Journey (6:33) Yoon’s Current Projects (11:25) Arkansas’s Involvement in Outdoor Recreation (18:17) Outdoor ECOM and AI (24:15) Yoon’s Choice to Give Back (31:27) What Keep’s Yoon Up at Night? (37:17) Advice to the Younger Self (39:33) Closing Thoughts Links Jeff Amerine Caleb Talley Victoria Dickerson Yoon Kim Outdoor Media Summit Outdoor ECOM Quotes “I think just being super patient and waiting for the right opportunity and then taking advantage of it—that’s kind of my way [the] way I look at my style of entrepreneurship.” - Yoon Kim, (3:47) “It’s cool because in Arkansas, we’re leaders in some of these [outdoor spaces]. We’re the brown trout capital of the world and the mountain bike capital of the world. Pretty soon we’re going to be one of the paddle capitals of the world. We have the Paddle Industry Association that was formed here in Northwest Arkansas. So we have leadership in different pockets of these outdoor industries.” - Yoon Kim, (12:38)

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