Kevin Roche, Co-Founder & CTO at Wellthy, talks about leading a mission-driven company, a shift in founders management styles, and AI in care technology.The Guest:Kevin Roche is the Co-Founder & CTO at Wellthy, a care technology company that provides personalised caregiving support alongside an innovative platform to help families manage their care needs from birth through bereavement—tackling healthcare logistics, care coordination, childcare and eldercare, and administrative tasks for loved ones. Leading with Purpose: Balancing Impact, Innovation, and Mission:In today’s competitive landscape, building a mission-driven company requires more than just a vision—it demands steadfast commitment to the impact you want to create. Kevin shares insights into navigating this journey, from early startup challenges to becoming a thriving enterprise.Kevin emphasises that technology, including AI, should enhance rather than replace human connections in caregiving. At Wellthy, the focus remains on empowering care teams to foster meaningful, empathetic relationships with families, while AI handles administrative burdens. This approach ensures that the company remains anchored to its purpose: supporting caregivers and their loved ones during life's most challenging moments.Some highlights in this episode include:Transition from startup to an established companyMission-driven business vs. profitabilityAdvice for entrepreneurs starting mission-driven companiesVision for AI in the future of care.Listen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: [email protected]

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