How do you win your first customers?

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The Survival to Thrival Podcast not yet transcribed

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Recorded08 Sep 2021

Publisherfeed.podbean.com ↗

Handlerec:18924095

Show notes

Authors Tae Hea Nahm and Bob Tinker share more wisdom from the Survival to Thrival book series. This time, how to win your first customers. It’s illogical for any customer to want to be your first one so founders can get around that by making sure they deliver real value, make their customers a ‘teaching customer’, and ensuring the product elevates a customer's career.

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