The Biggest Lies New Entrepreneurs Believe (And Why They're Costing You)

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Previously titled “The No-Nonsense Guide to Launching a Small Business: Practical Tips from a 20-Year Expert” — renamed by the publisher on Aug 3, 2026

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Recorded01 Dec 2024

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In this episode of The Tarryn Reeves Show, I sit down with Tammy Johnston, a seasoned business coach with over 20 years of experience helping small business owners build sustainable, ethical, and impactful businesses. Known as the "Hold Your Hand and Kick Your Ass" business coach, Tammy shares her no-nonsense approach to guiding entrepreneurs through the foundational steps necessary to create long-term success.We discuss:The biggest misconceptions new entrepreneurs have when starting a business.Why foundational business skills like marketing, financial literacy, and systems are non-negotiable for success.The dangers of falling for "magic bullet" solutions and why slow, consistent effort wins the race.How to balance ambition with sustainability, especially for parents and time-poor business owners.Practical tips for identifying your "20% activities" that drive 80% of your results.Tammy also shares her powerful belief in building businesses with integrity and offers her unique insights on creating a lasting, positive impact on customers, communities, and beyond.Stay tuned until the end for Tammy’s book recommendation: The Success Principles by Jack Canfield and Janet Switzer—a must-read for entrepreneurs at any stage of their journey.This episode is packed with actionable advice, inspiring stories, and a refreshing perspective on what it really takes to thrive as a business owner. Don’t miss it!👉 Subscribe now to hear more transformative conversations and start turning your visions into reality.Connect with Tammy:WebsiteLinkedInInstagram

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