How to use contrast to prevent headlines from going flat (and other questions)

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Recorded06 Dec 2019

Publisherpsychotactics.libsyn.com ↗

Handlerec:1667303

Show notes

If you’ve ever wondered if your headline is lacking some oomph, it might be because of an incredibly simple omission. It’s the lack of contrast. Contrast works in real life with colours, textures or flavours. Not surprisingly, it works with headlines too. Here are three common questions about headlines. And they have surprisingly interesting ideas.

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