"...a hygiene dollar, even in the best of times, has at best a 15-20% profit margin. A doctor dollar has up to 60%..." -Amy Morgan Amy Morgan will give you 52% clinical excellence. But she wants 48% for business excellence! Amy joined Spear in 2018 as Vice President of Consulting Strategy. For more than 25 years as a She's been a consultant and trainer for more than 25 years and is the former CEO of Pride Institute. Amy and Alan had a wide ranging conversation at the Spear Summit back in September. Some of the topics they covered include: How did Spear quickly retool for the COVID crisis? Is she over Zoom? Once the "fight or flight" crisis was over, what did Amy and Spear Education learn? "The Great Hygiene Migration" What's the strategy for the lack of hygienists? (spoiler: you can't wish for something that's not there) Healthy patients vs. less healthy patients Doctors should NOT be doing hygiene Embrace your inner hypochondriac What do you do for COVID no-shows? (RFR..."reason for return") Having patient sign their financial commitments ("we hold this spot for YOU") "Lost time fee" vs. "missed appointment fee" (you can have that one for free!) "It's OK to not like people" Paying your team well is important, but you need to know how to do it right. "Don't chase behaviors but question beliefs" How does a team member show their value objectively? Variable component of pay: quarterly bonuses paid out over a quarter A very fat pitch for Spear Practice Solutions! A specific hygiene formula: hygiene wages should range 30-40% of their production Some links from the show: Spear Education Spear Practice Solutions Spear Online Go get your ticket and your room for Voices of Dentistry 2023! Join the Very Dental Facebook group using the password "Timmerman," Hornbrook," "McWethy" or "Lipscomb!" The Very Dental Podcast network is and will remain free to download. If you’d like to support the shows you love at Very Dental then show a little love to the people that support us! -- Crazy Dental has everything you need from cotton rolls to equipment and everything in between and the best prices you’ll find anywhere! If you head over to verydentalpodcast.com/crazy and use coupon code “verydental10” you’ll get another 10% off your order! Go save yourself some money and support the show all at the same time! -- The Wonderist Agency is basically a one stop shop for marketing your practice and your brand. From logo redesign to a full service marketing plan, the folks at Wonderist have you covered! Go check them out at verydentalpodcast.com/wonderist! -- Enova Illumination makes the very best in loupes and headlights, including their new ergonomic angled prism loupes! They also distribute loupe mounted cameras and even the amazing line of Zumax microscopes! If you want to help out the podcast while upping your magnification and headlight game, you need to head over to verydentalpodcast.com/enova to see their whole line of products! CAD-Ray offers the best service on a wide variety of digital scanners, printers, mills and even their very own browser based design software, Clinux! CAD-Ray has been a huge supporter of the Very Dental Podcast Network and I can tell you that you’ll get no better service on everything digital dentistry than the folks from CAD-Ray. Go check them out at verydentalpodcast.com/CADRay!

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