Have you felt overwhelmed at the idea of building your brand? Today, Kathi is back with Joy Groblebe, the Content Marketing Director for Dayspring, to tackle this exact topic. Now that we know what a brand is and why we need one, it’s time to delve into the actual process of building your brand. Listen in and learn: Why you can’t start with the looks. Where to find information about your consumer. How to show your brand to your readers. Click here to listen to Part 1 of this series, and sign up here to be notified when new episodes are released. Michele Cushatt’s newest book, A Faith That Will Not Fail, is available now. Click the link and buy your own copy today! Inside Scoop: Sign up for the Writing Tips Newsletter at Writing at the Red House to get Kathi’s 7 Day Platform Plan for free.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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