This is a great interview for anyone who has a business that they’re looking to grow with YouTube! I’m so excited for my audience to meet Shelly. She is such a light! She has such an infectious, positive personality and energy about her that I just know you all will fall in love with. She went from obsessing over SEO and following a rigid formula that didn’t work for her or her channel to focusing on who her ideal audience was and creating content for them. Her channel went from dull and boring to a thriving reflection of Shelly’s outgoing personality and her knowledge. She is proof that sometimes, you don’t need 100k subscribers, just a loyal base. Shelly was able to dig deep and really identify the purpose of her channel and then formulate a plan based on that. When you find that target market, you find the people who really appreciate you. Click HERE to watch this interview on YouTube Full show notes at erikavieira.net ---------- Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic! 👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass. CONNECT WITH ERIKA: ✨ Instagram: @beautyandthevlog ✨ YouTube Channel: Erika Vieira ✨ Website: www.erikavieira.net ✨ YouTube Power Hour Facebook Group

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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