What does it look like to step into a family business, honour its legacy, and still make it your own?In this episode, Laura sits down with Alexandra Mamalider, President and CEO of Organic Traditions, one of Canada's most recognized superfood brands. Alexandra shares her journey from a corporate career in luxury hospitality to leading the company her father founded more than 25 years ago.Together, they dive into entrepreneurship, leadership, motherhood, imposter syndrome, succession planning, and the realities of growing a business while raising a family. Alexandra opens up about rebuilding a company from the inside out, leading a major rebrand, navigating life as a CEO and mom of two, and the lessons she's learned along the way.This is a candid conversation about legacy, leadership, and creating success on your own terms.In this episode you will hear:00:00 – Meet Ally Mamalider and the story behind Organic Traditions02:24 – Knowing she would eventually join the family business03:10 – What "being ready" actually looked like05:23 – Why corporate experience became her greatest entrepreneurial advantage06:53 – Stepping into a leadership role and navigating imposter syndrome09:21 – Rebuilding the business from the inside out11:40 – The decision behind Organic Traditions' first-ever rebrand13:24 – Balancing brand heritage with modern consumer expectations15:53 – The biggest mistake she made as a new entrepreneur18:47 – Why focus matters more than saying yes to every opportunity19:18 – Leading a company while raising young children21:28 – Finding balance as a CEO and mother23:13 – The one thing she would do differently in motherhood and business24:57 – Letting your identity evolve beyond your career title28:28 – Why being a mother can make you a stronger leader30:41 – The accomplishment she's most proud of after nearly a decade of growth31:57 – Ally's favourite Organic Traditions products and where to start32:37 – Where to connect with Alexandra and Organic Traditions Ally's Links:Instagram: https://www.instagram.com/allyzeifman/Instagram: https://www.instagram.com/organictraditions/Website: https://organictraditions.com/Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links:• Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related